Esther S. Kim in

Esther S. Kim

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Head of Integrated Marketing — Display Division at Samsung Electronics America
📍 United States

Esther S. Kim is the Head of Integrated Marketing for Samsungs Display Division, known for blending data-driven strategy with a consumer-first approach. With extensive experience in brand experience and go-to-market strategy, she is described by colleagues as a smart, creative, and passionate leader.

Outside of her core marketing roles, Esther has a background in language, having studied French at the American University Center of Provence. Her focus on training and mentorship demonstrates a commitment to fostering positive team culture and developing talent within her organization.

After eight years focused on Digital Appliances, she recently embraced the challenge of learning a new business by moving to lead marketing for Samsungs Display Division.

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Experience
12 Years
Current Role
Head of Integrated Marketing — Display Division
Job Level
Mid-senior
Location
United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Esther cares about

Go-to-Market Strategy
She has deep experience leading GTM planning and execution for major product launches, including the successful campaign for Samsung's Bespoke appliances.
Brand Experience
As a former Senior Director of Brand Experience, she is focused on the consumer journey and has been described by colleagues as "customer obsessed. "
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Career

Work history

9-2025
Head of Integrated Marketing — Display Division
Samsung Electronics America
9-2022 - 9-2025
Senior Director, Brand Experience — Home Appliances
Samsung Electronics America
3-2022 - 9-2022
Senior Director, Digital Marketing — Home Appliances
Samsung Electronics America
10-2018 - 3-2019
Global Brand Strategy — Home Appliances
Samsung Electronics
10-2017 - 10-2018
Global Digital Marketing & Social Content Strategy — Home Appliances
Samsung Electronics
In the press

Media appearances

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Education
B.A.
Ursinus College
French
American University Center of Provence
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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