Etelka Kovacs, EMBA, FCCA

Inspirer
DISC Type : id

Vice President Finance at Digital Realty

Amsterdam, North Holland, Netherlands

Overview

Etelka Kovacs is the Vice President of Finance at Digital Realty, leading the EMEA finance community. Her expertise spans international mergers, finance transformations, and strategic initiatives in the data centre and telecom sectors. She holds an EMBA from IE Business School and is an ACCA-certified accountant. People often describe her as professional, brilliant, and creative.

Outside of her core responsibilities, Etelka is passionate about collaborating with the professional community. She focuses on offering informal networking advice and guidance to others in the finance and accounting fields, sharing her expertise to help foster growth and connections within her industry.

Unique fact: For a period, she simultaneously held both the Vice President of Accounting and Vice President of Finance roles at Digital Realty.

Personality Overview

Confident & Optimistic

Fast Adopter

Generous

They usually prefer to drive the conversation.  They respond well to objective pitches but also attach some value to relationships. They measure a product on its merit but can be influenced by strong testimonials.

Topics They Care About

International M&A
Her experience includes leading finance for M&A deals in the EMEA region and overseeing post-merger transformations.
Finance Transformation
A key theme in her career is overseeing business and finance transformations to achieve compliance and financial performance goals.
Leading in Crisis
She has a stated interest in leading and making critical decisions during times of uncertainty to enable transformative change.

Media Appearances

Etelka has no verified media appearances

Work History

6-2023
Vice President Finance at Digital Realty
8-2022 - 2-2024
Vice President Accounting at Digital Realty
3-2017 - 9-2021
Regional Director of Finance, Strategic initiatives at Equinix
7-2013 - 2-2017
Regional Controller EMEA at Equinix
8-2012 - 6-2013
Senior Director, Head of Accounting and Internal Control - Consumer Lifestyle Sector at Philips

Education

2008 - 2009
EMBA from IE Business School
Masters of Science in Business Administration from Corvinus University of Budapest

More Information

Social Presence :

Prographics :

Exp : 19 Location : Amsterdam, North Holland, Netherlands Job Level : Senior Designation : Vice President Finance at Digital Realty
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Insights For Selling To Etelka

During A Call Or A Meeting

DO's

  • Look like someone who is on top of their game
  • Keep your pitch focused on the impact but insert some anecdotes into it
  • Acknowledge their status and position during the conversation

DONT's

  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t keep repeating the same information, it could make them impatient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Etelka is

  • Belief in the value of the product, relationship and a sense of accomplishment matter the most.
  • Will you ever get a clear answer from Etelka

  • They are not shy of saying no if they do not develop trust in your product.

Insights For Deal Planning

    How fast (or slow) will Etelka move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Etelka take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Etelka

Personality Compatibility


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