Federico Murru in

Federico Murru

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Sales Account Manager at Flashbay
📍 London, England, United Kingdom

Federico is a new-business-focused Sales Account Manager with a record of exceeding revenue targets at Flashbay and Liberty Group. Specializing in full-cycle B2B sales, he is skilled in turning high-intent leads into long-term revenue. Colleagues describe him as a talented and patient professional, and he holds a CertHe from the University of Essex.

Outside of his sales role, Federico has a demonstrated interest in technology and development. He has earned certifications in JavaScript Algorithms and Data Structures and Intermediate JavaScript, suggesting a passion for coding and technical problem-solving in his personal time.

Unique fact: Federico believes moving to London fundamentally changed his sales philosophy, shifting his focus from chasing volume to targeting quality clients with real, specific needs.

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Experience
2 Years
Current Role
Sales Account Manager
Job Level
Middle
Location
London, England, United Kingdom
Personality Overview

How Federico shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Federico cares about

Value-Based Selling
He advocates leading with value, quality, and reliability over cost, believing it is the key to overcoming price objections in B2B sales.
Human Connection
Believes that in an age of automation, genuine human connection, understanding client needs, and building trust are the most important tools for closing a deal.
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Career

Work history

9-2025
Sales Account Manager
Flashbay
4-2025 - 9-2025
B2B Sales Executive
Liberty Group
5-2023 - 3-2025
Social Media Specialist
Concentrix
In the press

Media appearances

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Education
1-2021 - 12-2027
Bachelor's degree
University of Essex
2-2023 - 5-2023
Digital marketing
Another Avenue
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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