Felicia La Forgia

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DISC Type : Sc

Head of Institutional Client Group at U.S. Bank

New York, New York, United States

Overview

Felicia La Forgia is the Senior Executive Vice President and Head of the Institutional Client Group at U. S. Bank. A respected leader in finance for over 35 years, she holds an MBA from NYU Stern and a bachelors from Lehigh University. She has been repeatedly recognized by American Bankers "Most Powerful Women in Banking. "

Outside of work, she is a passionate advocate for community service, serving as a board member for Junior Achievement of New York and a trustee for the Leukemia & Lymphoma Society. For over 20 years, she volunteered as a marathon and triathlon coach for the LLSs Team in Training program.

Interesting fact: Felicia is a first-generation American whose parents immigrated from Italy. She was the first in her family to attend college.

Personality Overview

Slower Adopter

Analytical & Cautious

Not Very Vocal

They do not like taking risks at all and go for proven options in the end.  The only way to convince them is by showing them examples and ample proof. They tend to be clear about their needs and limitations and are unlikely to promise too much.

Topics They Care About

Women in Leadership
She is a longtime advocate for women and junior talent in the banking industry and has been recognized by multiple publications for her leadership.
Financial Efficiency
Her social media highlights the importance of embedded payments suites to help organizations reduce friction, improve liquidity, and simplify operations.
Driving Growth
Her professional focus involves leading client activity across all sectors and she has expressed interest in hiring growth-oriented executives for her team.

Media Appearances

Felicia has no verified media appearances

Work History

6-2024
Head of Institutional Client Group at U.S. Bank
4-2008
Executive Vice President at U.S. Bank
4-1998 - 4-2008
Director at WestLB
6-1990 - 3-1998
AVP at The Bank of New York

Education

MBA from NYU Stern School of Business
Bachelor's degree from Lehigh University

More Information

Social Presence :

Prographics :

Exp : 35 Location : New York, New York, United States Job Level : Mid-senior Designation : Head of Institutional Client Group at U.S. Bank
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Insights For Selling To Felicia

During A Call Or A Meeting

DO's

  • Be firm in your communication and stay in control
  • Expect them to be vague in response to your questions, ask firmly and pointedly
  • First of all, focus on building their confidence by sharing examples, case studies etc.

DONT's

  • Don't push them too hard to make fast decisions, give them time
  • Don't use phrases like 'do not worry', 'i promise' etc.
  • Don't be very accepting if that is your natural style, stay firm

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Felicia is

  • For them, low risk and acceptance by others are very important, followed by proof of ROI.
  • Will you ever get a clear answer from Felicia

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Felicia move?

  • They do not like to take decisions in a hurry, so they could be slow in making their mind up.
  • Can Felicia take some risk or not?

  • They are low on risk-appetite and prefer to make informed decisions.

You And Felicia

Personality Compatibility


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