Frank Bloom

Wildcard
DISC Type : cis

Mid-Market Sales Manager at Goldcast

Phoenix, Arizona, United States

Overview

Frank Bloom is a Mid-Market Sales Manager at Goldcast, which was recently acquired by Cvent. A Duquesne University alumnus, he has a distinguished sales career with multiple Presidents Club awards from his time at ADP. Colleagues describe him as a reliable "true partner. "


Frank has a consistent track record of high performance, having exceeded his sales plan by as much as 169% in a single fiscal year while at ADP.

Personality Overview

Friendly But Slow

Curious But Skeptical

ROI Driven

They typically tend to be late adopters even when they seem friendly and excited about what you have to sell  They are often friendly and nice, but can sometimes suprise you with their piercing questions  They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions

Topics They Care About

B2B Video Strategy
He actively promotes using video to reshape how B2B marketing teams operate and is focused on building playbooks and systems for video content.
AI in Marketing
He recently announced Goldcast's new AI-powered agents designed to help marketers create, optimize, and amplify video content more efficiently.
Event Tech Industry
He was part of Goldcast's recent acquisition by Cvent, giving him a direct perspective on major strategic moves within the event technology space.

Media Appearances

Frank has no verified media appearances

Work History

5-2025
Mid-Market Sales Manager at Goldcast
11-2022 - 5-2025
Sr. Account Executive at Goldcast
11-2020 - 11-2022
Account Executive at Celigo
6-2015 - 11-2020
Elite Senior District Manager at ADP
5-2014 - 4-2015
Client Services Specialist at The Musuneggi Financial Group, LLC

Education

2011 - 2015
Bachelor’s Degree from Duquesne University

More Information

Social Presence :

Prographics :

Exp : 11 Location : Phoenix, Arizona, United States Job Level : Middle Designation : Mid-Market Sales Manager at Goldcast
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Insights For Selling To Frank

During A Call Or A Meeting

DO's

  • Invite them for a social do but don’t rely solely on the relationship
  • Ask them questions to understand their needs better while staying affable
  • Help them realize that there is no personal risk in making this decision

DONT's

  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.
  • Don't ask them to move fast, let them take their time and digest all the information
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Frank is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Frank

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Frank move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Frank take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Frank

Personality Compatibility


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