Frank Bracken

Pioneer
DISC Type : isd

Board Member at GOAT Group

North Port-Sarasota Area, United States

Overview

Frank has no verified overview

Personality Overview

Decisive But Friendly

Friendly But Fast

Driven But Considerate

They have the unique ability to win both love and respect from their team (or outsiders)  If they are convinced, they can become very strong champions for your product They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed

Topics They Care About

Frank has no verified topics they care about

Media Appearances

Frank has no verified media appearances

Work History

Board Member at GOAT Group
President at Foot Locker
VP Brand Management at The Coca-Cola Company
Brand Management at MillerCoors
Management Consultant at PwC

Education

2001 - 2003
MBA from Georgetown University McDonough School of Business
1998 - 1998
MM from Melbourne Business School

More Information

Social Presence :

Prographics :

Exp : N/A Location : North Port-Sarasota Area, United States Job Level : Senior Designation : Board Member at GOAT Group
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Insights For Selling To Frank

During A Call Or A Meeting

DO's

  • Use phrases like ‘your decision will’, ‘you will impact’ etc.
  • Mostly stick to your standard pitch and qualifying script, but add some stories or anecdotes to it
  • Ask them for a lunch or coffee once some rapport has been established

DONT's

  • Don’t hesitate from asking questions or pushing them, but take a formal approach
  • Don't lean very heavily into providing too much information, sharing whitepapers etc.
  • Avoid focusing only on the product or its ROI, keep building trust subtly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Frank is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Frank

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Frank move?

  • They are generally fast movers and can take quick decisions
  • Can Frank take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Frank

Personality Compatibility


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