Franklin Cantor

Researcher
DISC Type : Cs

Pricing & Promotions Manager at Souto Foods LLC

Atlanta Metropolitan Area, United States

Overview

Franklin has no verified overview

Personality Overview

Self-Disciplined

Cost Conscious

ROI Seeker

Being observant comes to them naturally.  They do not like taking risks at all and go for proven options in the end. They are heavily focused on quality and prefer doing things the right way, even if it takes time.

Topics They Care About

Franklin has no verified topics they care about

Media Appearances

Franklin has no verified media appearances

Work History

8-2025
Pricing & Promotions Manager at Souto Foods LLC
8-2024 - 8-2025
Sales Operations Analyst at Souto Foods LLC
3-2024 - 8-2024
Accounting Clerk at Souto Foods LLC
11-2016 - 12-2021
Administrator at Fraseca Group
8-2015 - 7-2016
Administrator at SILCOV SAS

Education

2005 - 2007
Master of Business Administration (MBA) from IESA
1999 - 2004
Licentiate degree from Universidad Católica del Táchira

More Information

Social Presence :

Prographics :

Exp : 15 Location : Atlanta Metropolitan Area, United States Job Level : Middle Designation : Pricing & Promotions Manager at Souto Foods LLC
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Insights For Selling To Franklin

During A Call Or A Meeting

DO's

  • Share a one-off customer success story but keeps the focus on highlighting objective, numerical results
  • When following up with them, expect slowness; use questions to engage them, preferably over email.
  • Use a presentation with information before getting into a live product walkthrough

DONT's

  • Don't ask them to move fast, let them take their time and digest all the information
  • Avoid winging it with them particularly, answer a question only if you know the answer well
  • Give it some time before you try to build rapport and a relationship, it doesn't come to them naturally

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Franklin is

  • Proof of usage by others in the industry, case studies showing ROI are likely to work the best with them.
  • Will you ever get a clear answer from Franklin

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Franklin move?

  • They are some of the slowest movers and take their time reaching decisions.
  • Can Franklin take some risk or not?

  • They have very low acceptance of risk even if they do not say it directly.

You And Franklin

Personality Compatibility


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