Fred Yang

Examiner
DISC Type : sc

Head of Connectivity & Products at SGS

San Marino, California, United States

Overview

Fred Yang is a senior executive with over 25 years of experience in the Testing, Inspection, and Certification (TIC) industry. As Head of SGSs Connectivity & Products division, he drives growth and manages global P&L. Colleagues describe him as professional, entrepreneurial, and reliable, with a strong commercial focus.

He earned an AA from Santa Monica College before embarking on his extensive career in the TIC sector.

Fred was recently appointed to the SGS Executive Committee, a significant career milestone reflecting his leadership in the industry.

Personality Overview

Overcautious

Unexpressive

Process Oriented

The only way to convince them is by showing them examples and ample proof.  They are heavily focused on quality and prefer doing things the right way, even if it takes time. Being observant comes to them naturally.

Topics They Care About

Connectivity Testing
He leads the Connectivity & Products division at SGS and frequently posts about wireless testing solutions, from the lab to the field.
Strategic Growth
His career is defined by driving organic growth and strategic M&A, a skill highlighted in his current and previous senior roles.
Consumer Electronics
Actively promotes SGS's presence at major industry events like CES, showcasing the company's offerings to the consumer electronics market.

Media Appearances

SGS Appoints Fred Yang as Vice President, Global Connectivity. Featured in SGS Newsroom

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SGS appoints new global connectivity executive. Featured in Consumer Electronics Test Development

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Keysight's RCAT solution enables SGS to certify Skylo NTN devices. Featured in IoT Now

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Work History

1-2026
Head of Connectivity & Products at SGS
4-2023 - 12-2025
Global Head of Connectivity at SGS
4-2019 - 3-2023
VP of Wireless Services International at Eurofins
3-2016 - 2-2019
VP, Global Market Strategy and Key Account at Bureau Veritas Consumer Products Services
1-2015 - 2-2016
Vice President - 7layers at Bureau Veritas Consumer Products Services

Education

1-1997 - 1-2000
Education details unavailable from California State Polytechnic University-Pomona
1994 - 1996
AA from Santa Monica College

More Information

Social Presence :

Prographics :

Exp : 24 Location : San Marino, California, United States Job Level : Mid-senior Designation : Head of Connectivity & Products at SGS
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Insights For Selling To Fred

During A Call Or A Meeting

DO's

  • Expect them to be vague in response to your questions, ask firmly and pointedly
  • Ask them which other stakeholders would be important for this purchase decision
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them

DONT's

  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't rely on relationship building even if they act pleasantly
  • Don't use phrases like 'do not worry', 'i promise' etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Fred is

  • Proof of usage by others in the industry, case studies showing ROI are likely to work the best with them.
  • Will you ever get a clear answer from Fred

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Fred move?

  • They are some of the slowest movers and take their time reaching decisions.
  • Can Fred take some risk or not?

  • They have very low acceptance of risk even if they do not say it directly.

You And Fred

Personality Compatibility


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