Freya Munro

Observer
DISC Type : ci

General Manager at Hustle & Bustle

Auckland, Auckland, New Zealand

Overview

Freya Munro is the General Manager of Hustle & Bustle, bringing 15 years of communications experience from New Zealand, Australia, and Singapore. A graduate of AUT University, she is known for building strong media relationships and driving brand awareness through high-impact campaigns for a diverse range of clients.

She is passionate about crafting compelling narratives that help brands connect with their audiences in meaningful ways. Her work involves bringing brand stories to life through engaging events and campaigns, whether for local startups or established global companies, reflecting a deep care for impactful messaging.

Freya has been with Hustle & Bustle for half of its 10-year history, having worked in the companys Singapore and Auckland offices.

Personality Overview

Example Seeker

Assertive

Value Driven

They can sound friendly and charming but can quickly change gears to become inquisitive and probing.  They are generally strong communicators and are not easy to convince. They are likely to ask many questions and look heavily for supporting information.

Topics They Care About

Brand Storytelling
Passionate about crafting compelling narratives, as seen in her excitement for sharing a Kiwi brand's unique story of partnering with NASA.
Agency Leadership
Recently appointed as General Manager, she is leading a business that has significantly shaped her career over many years.
Experiential Marketing
Leads high-profile brand activations and events, such as the Moët & Chandon F1 Viewing Party and the "Harbour in Bloom" project for Viaduct Harbour.

Media Appearances

Freya has no verified media appearances

Work History

8-2025
General Manager at Hustle & Bustle
7-2019
Business Director at Hustle & Bustle
4-2018 - 7-2019
Business Director at Hustle & Bustle
1-2017 - 4-2018
Associate Director at MSLGROUP
4-2015 - 1-2017
Senior PR Consultant at Kite Communications (AU)

Education

2007 - 2009
Bachelor of Communication Studies from AUT University

More Information

Social Presence :

Prographics :

Exp : 15 Location : Auckland, Auckland, New Zealand Job Level : Senior Designation : General Manager at Hustle & Bustle
URL has been copied!

Insights For Selling To Freya

During A Call Or A Meeting

DO's

  • Ask them questions to understand their needs better while staying affable
  • Be prepared for a lot of questions, answer them objectively
  • Help them realize that there is no personal risk in making this decision

DONT's

  • Avoid making offhand commitments
  • Don’t rely excessively on your relationship with them to win the deal
  • Don’t brush off any concerns, take all questions seriously

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Freya is

  • Proven value, strong testimonials are important to them, relationships will have some weightage.
  • Will you ever get a clear answer from Freya

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Freya move?

  • They like to analyze well and then make their decisions.
  • Can Freya take some risk or not?

  • They evaluate their decisions systematically and are less likely to take risks.

You And Freya

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.