Fui Ching Phua in

Fui Ching Phua

Critic · DISC type C
Director Of Ecommerce, Pet Nutrition Southeast Asia at Mars
📍 Selangor, Malaysia

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
27 Years
Current Role
Director Of Ecommerce, Pet Nutrition Southeast Asia
Job Level
Mid-senior
Location
Selangor, Malaysia
Personality Overview

How Fui shows up

Objective Thinker
Negotiator
Information Seeker

They are quite likely to negotiate on pricing or other key terms. They don’t appreciate bells and whistles unless backed by data. They enjoy working alone and do not rely on others very often.

Priorities

Topics Fui cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

11-2018
Director Of Ecommerce, Pet Nutrition Southeast Asia
Mars
10-2017
Southeast Asia Catcare Portfolio Marketing Manager
Mars
8-2016
Southeast Asia Marketing Manager - Whiskas
Mars
11-2002
Chocolate Brand Manager, Malaysia and Singapore
Mars
11-2000 - 10-2002
Assistant Brand Manager, Fernleaf Liquid Milk
Fonterra
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
1995 - 1998
Bachelor of Business Administration - BBA
Universiti Putra Malaysia
Social presence
in
Behavioral profile

DISC profile (public)

C

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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