Gabriel Berganton 🏳️‍🌈

Commander
DISC Type : D

Retail Business Development Manager at Natura

São Paulo, São Paulo, Brazil

Overview

Gabriel Berganton is a sales leader with over 17 years of experience in the B2B and retail sectors of the beauty industry, having managed brands like Natura, Avon, and Biossance. He holds an Executive MBA from the University of São Paulo. Colleagues describe him as kind, strategic, and results-focused.

His professional interests center on brand development, team building, and exploring new market channels. He has shown an interest in corporate sustainability, emphasizing the importance of systemic thinking to avoid negative environmental and community impacts in business operations.

Unique fact: He was responsible for developing the B2B sales channels for three distinct brands—Natura, The Body Shop, and Aesop—simultaneously at Natura &Co.

Personality Overview

Risk-Taker

Strong-Willed

Decisive

They are very proud of what they do.  They like to be in a position where they can control the conversation and terms. They like to act fast and expect others to do the same.

Topics They Care About

Retail Channel Expansion
His career focuses on opening and managing new physical and digital sales channels for major consumer brands in the beauty and cosmetics industry.
B2B Sales Strategy
He has extensive experience managing B2B sales operations, corporate accounts, and third-party retailers for companies like Natura &Co and Amyris.
Beauty Industry Trends
His recent activity shows deep engagement with the beauty sector, including representing brands like Avon at major industry events and promoting new product launches.

Media Appearances

Gabriel has no verified media appearances

Work History

7-2024
Retail Business Development Manager at Natura
9-2022 - 8-2023
Sales Manager (consumer brands) at Amyris
3-2022 - 8-2022
New Business Development/B2B sales manager at Natura &Co
4-2019 - 3-2022
B2B Sales Coordinator (Natura & The Body Shop) at Natura &Co
1-2016 - 4-2019
B2B sales coordinator at Natura &Co

Education

Executive MBA from USP - Universidade de São Paulo
2011 - 2013
Specialization from FAAP - Fundação Armando Alvares Penteado

More Information

Social Presence :

Prographics :

Exp : 12 Location : São Paulo, São Paulo, Brazil Job Level : Middle Designation : Retail Business Development Manager at Natura
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Insights For Selling To Gabriel

During A Call Or A Meeting

DO's

  • Refer to testimonials from well-known industry leaders
  • Get to the point quickly instead of spending time doing small talk
  • Hold your ground without indulging in one-upmanship

DONT's

  • Do not hesitate from asking counter questions, just avoid challenging their authority
  • Do not back off when challenged, respond with a confident, objective answer instead
  • Don't try too hard to forge relationships with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Gabriel is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Gabriel

  • If they decide not to go ahead, they will say no without hesitation.

Insights For Deal Planning

    How fast (or slow) will Gabriel move?

  • They can take decisions very fast if you manage to convince them.
  • Can Gabriel take some risk or not?

  • The risks don’t matter much to them.

You And Gabriel

Personality Compatibility


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