Ganesh Vasudevan

Examiner
DISC Type : cs

Chief Marketing Officer at CHOLAMANDALAM INVESTMENT AND FINANCE COMPANY LIMITED

Chennai, Tamil Nadu, India

Overview

Ganesh is the Chief Marketing Officer at Cholamandalam, an energetic and strategic business builder with past experience as the CEO of IndiaProperty. com. An alumnus of T. A. Pai Management Institute, colleagues describe him as nimble and process-oriented, with exemplary skills in scaling ventures in consumer internet and financial services.

Outside of his core responsibilities, Ganesh shows a keen interest in corporate sports. He is actively involved in his companys sponsored events, such as the World Corporate Golf Challenge, where he has been featured presenting invitations and awards to the finalists.

As CEO of IndiaProperty. com, he innovated with augmented reality "experience centres" to simulate property visits for non-online users.

Personality Overview

Late Adopter

Tough To Convince

Status Quo Seeker

They do not like taking risks at all and go for proven options in the end.  They are quite aware of their needs and limitations, so they are unlikely to over-promise. They are always well-planned and adopt a systematic approach.

Topics They Care About

Digital Customer Experience
He speaks on transforming customer journeys and leveraging predictive analytics to drive cross-selling and turn users into loyal brand advocates.
Fintech Marketing
As the CMO of a leading financial services company and a speaker at industry finance forums, he is an expert in marketing strategies for financial products.
Real Estate Technology
As the former CEO of IndiaProperty. com, he has deep experience in the online real estate market and creating new monetization avenues.

Media Appearances

Ganesh has no verified media appearances

Work History

7-2019
Chief Marketing Officer at CHOLAMANDALAM INVESTMENT AND FINANCE COMPANY LIMITED
2-2011 - 7-2019
CEO at IndiaProperty.com
1-2008 - 2-2011
National Account Head-Wealth Mgmt, Alternate Channels at Tata AIG Life Insurance Co Ltd
3-2005 - 1-2008
AVP & Head-Customer Relationship Marketing at Tata AIG Life Insurance Co Ltd
8-2001 - 2-2005
Center Head-South, Customer Value Management at Standard Chartered Bank

Education

1997 - 1999
PGDM from T A Pai Management Institute, Manipal
1991 - 1995
B. Tech. from Central Electrochemical Research Institute (cecri)

More Information

Social Presence :

Prographics :

Exp : 28 Location : Chennai, Tamil Nadu, India Job Level : Leadership Designation : Chief Marketing Officer at CHOLAMANDALAM INVESTMENT AND FINANCE COMPANY LIMITED
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Insights For Selling To Ganesh

During A Call Or A Meeting

DO's

  • Be firm in your communication and stay in control
  • First of all, focus on building their confidence by sharing examples, case studies etc.
  • Expect them to be slow and cautious, encourage them to ask more questions

DONT's

  • Don't use phrases like 'do not worry', 'i promise' etc.
  • Don't be very accepting if that is your natural style, stay firm
  • Don't push them too hard to make fast decisions, give them time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ganesh is

  • For them, low risk and acceptance by others are very important, followed by proof of ROI.
  • Will you ever get a clear answer from Ganesh

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Ganesh move?

  • They do not like to take decisions in a hurry, so they could be slow in making their mind up.
  • Can Ganesh take some risk or not?

  • They are low on risk-appetite and prefer to make informed decisions.

You And Ganesh

Personality Compatibility


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