Gavin Morcom

Energizer
DISC Type : I

Director Strategy and Innovation, BD Biosciences at BD

San Jose, California, United States

Overview

Gavin Morcom is a seasoned business leader with over 25 years of experience in the medical devices and life sciences industries. As Director of Strategic Planning and Innovation at BD, he guides strategy from ideation to execution for a billion-dollar global business. He is a graduate of Wilfrid Laurier University.

He successfully led a campaign to change occupational health and safety regulations in all 10 Canadian provinces to mandate the use of safety-engineered medical devices.

Personality Overview

Enthusiastic

Informal

Believer

They excel at seeing the bigger picture, and the long-term impact of their decisions.  They are naturally enthusiastic, so take their promise with a pinch of salt. They are people oriented, friendly and like creating new connections.

Topics They Care About

Medical Device Strategy
His career at BD has focused on leading strategy, innovation, and commercial success for medical devices and diagnostic solutions.
Healthcare Policy
He has a proven track record of influencing public policy, including driving changes to occupational health and safety regulations across Canada.
Computational Modeling
Expressed a recent interest in attending the FDA/MDIC Symposium on Computational Modeling and Simulation, highlighting its transformative potential for device development.

Media Appearances

Gavin has no verified media appearances

Work History

4-2011
Director Strategy and Innovation, BD Biosciences at BD
1-2010 - 3-2011
Director Strategic Affairs, Special Projects at BD
3-2005 - 12-2009
Director Strategic Affairs at BD
4-2001 - 2-2005
Director Advanced Protection Technologies at BD Canada
10-1998 - 3-2001
Business Director, Preanalytical Solutions at BD

Education

Business Administration from Wilfrid Laurier University

More Information

Social Presence :

Prographics :

Exp : 29 Location : San Jose, California, United States Job Level : Mid-senior Designation : Director Strategy and Innovation, BD Biosciences at BD
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Insights For Selling To Gavin

During A Call Or A Meeting

DO's

  • Do some small talk, ask them how things are going on their side
  • Talk about their team and how your product will help them do things better and easier
  • Share some stories about how you you have helped people in similar positions succeed

DONT's

  • Avoid cutting into their flow
  • Avoid ifs and buts, don’t talk too much about the risks etc.
  • Don’t assume a yes just because they have not said no

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Gavin is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Gavin

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Gavin move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Gavin take some risk or not?

  • They can accept limited risks, ones that they think will not impact them personally.

You And Gavin

Personality Compatibility


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