Gemma Beagley

Observer
DISC Type : ci

Head of Finance at Goalhanger

London Area, United Kingdom

Overview

Gemma is the Head of Finance at Goalhanger, bringing extensive experience from senior finance roles in the media and entertainment sectors, including Soho Theatre and Haymarket Media Group. A CIMA-qualified accountant, she specializes in cash flow forecasting and is described by colleagues as a compassionate, people-focused leader.

Outside of her finance career, Gemma is deeply passionate about comedy. She is an experienced stand-up comedian, co-founder of a community theatre company, and founder of a comedy club. She also co-hosts the "Funny Mummies" podcast, blending her personal interests with her professional life.

An experienced stand-up comedian, Gemma has been writing and performing since 2009 and even founded her own comedy club.

Personality Overview

Value Driven

Assertive

Example Seeker

They are generally strong communicators and are not easy to convince.  They ask a lot of questions and rely heavily on information and collaterals. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Stand-up Comedy
A huge fan and active participant, she has performed stand-up since 2009 and intentionally shifted her career to work in the comedy and entertainment industry.
Media & Entertainment Finance
Her career is centered around the media industry, with leadership roles at podcast producer Goalhanger, Soho Theatre, and Haymarket Media Group.
Supporting Artists
Described as a "compassionate accountant, " she is passionate about helping creatives with their finances and building trust with them, making the process understandable and accessible.

Media Appearances

Gemma has no verified media appearances

Work History

9-2024
Head of Finance at Goalhanger
3-2022 - 9-2024
Head Of Finance at Soho Theatre
10-2021 - 3-2022
Finance Manager at Soho Theatre
8-2018 - 9-2021
Group Project Accountant at Haymarket Media Group
3-2015 - 7-2018
Group Financial Planning & Analysis Manager at Haymarket Media Group

Education

2016 - 2018
Education details unavailable from CIMA
1994 - 1997
Education details unavailable from Ursuline High School, Wimbledon

More Information

Social Presence :

Prographics :

Exp : 14 Location : London Area, United Kingdom Job Level : Mid-senior Designation : Head of Finance at Goalhanger
URL has been copied!

Insights For Selling To Gemma

During A Call Or A Meeting

DO's

  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Help them understand the risk aspect fully while inspiring confidence
  • Build rapport, it will come handy to handle hard questions later

DONT's

  • Avoid making offhand commitments
  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t brush off any concerns, take all questions seriously

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Gemma is

  • Proven value, strong testimonials are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Gemma

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Gemma move?

  • They like to analyze well and then make their decisions.
  • Can Gemma take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Gemma

Personality Compatibility


Other Goalhanger Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.