Gerald Raines in

Gerald Raines

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SVP, Location Based Experiences at Universal Destinations & Experiences
📍 West Orange, New Jersey, United States

Gerald Raines is a seasoned executive in location-based entertainment, currently leading global expansion for Universal Destinations & Experiences. His career includes senior roles at the NBA, Paramount, and Disney, building on a foundation as a Surface Warfare Officer in the U. S. Navy. He is an alumnus of the United States Naval Academy.

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Experience
31 Years
Current Role
SVP, Location Based Experiences
Job Level
Leadership
Location
West Orange, New Jersey, United States
Personality Overview

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Decision Approach
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Priorities

Topics Gerald cares about

Location-Based Entertainment
His entire career at Universal, Paramount, and Nickelodeon has been focused on leading the global development and expansion of location-based leisure entertainment, including theme parks, hotels, and exhibitions.
Global Brand Expansion
He has extensive experience forging partnerships with top global brands like the NBA, Disney, and Viacom to expand their presence into new international markets and leisure segments.
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Career

Work history

8-2024
SVP, Location Based Experiences
Universal Destinations & Experiences
4-2023 - 7-2024
Senior Vice President, Global Head of Event Operations
National Basketball Association (NBA)
3-2023 - 7-2024
Member - Customer Advisory Board
Avis Budget Group
6-2021 - 4-2023
Senior Vice President, Lifestyle Products and Services
AARP
10-2016 - 10-2019
Advisory Board Member
VStar Entertainment Group
In the press

Media appearances

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Education
1989 - 1993
Bachelor of Science (BS)
United States Naval Academy
1996 - 1998
Master of Business Administration (MBA)
Webster University
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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