Gill Smith in

Gill Smith

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Ecommerce and Marketing Consultant | Fractional Ecommerce and Marketing Director at Minstone
📍 Yarm, England, United Kingdom

Gill Smith is a Fractional Ecommerce Director with 20 years of experience scaling B2C brands through data-driven strategies. An expert in consumer thinking and people development, she has also served as a judge for the UK eCommerce Awards. Colleagues describe her as an inspiring, strategic, and knowledgeable leader.

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Experience
20 Years
Current Role
Ecommerce and Marketing Consultant | Fractional Ecommerce and Marketing Director
Job Level
Mid-senior
Location
Yarm, England, United Kingdom
Personality Overview

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Priorities

Topics Gill cares about

Scaling Ecommerce Brands
As a Fractional Director, she advises businesses on scaling profitably by embedding optimized eCommerce and marketing strategies.
Data-Driven Marketing
Her entire career focuses on using data from PPC, SEO, CRM, and analytics to maximize profitable growth for brands.
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Career

Work history

9-2025
Ecommerce and Marketing Consultant | Fractional Ecommerce and Marketing Director
Minstone
5-2024 - 9-2025
Ecommerce and Marketing Director
Charles & Ivy
1-2020 - 5-2024
Head of Digital and eCommerce
Barker and Stonehouse
9-2016 - 8-2019
Head of Digital CX
Curo Transatlantic
1-2016 - 9-2016
Head of Marketing - Broker Sales
Together - loans, mortgages & finance
In the press

Media appearances

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Education
4-2023 - 12-2025
Master of Business Administration - MBA
Leeds Trinity University
4-2023 - 12-2024
Level 7 Post Graduate Diploma in Executive Leadership
Leeds Trinity University
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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