Simon Herd

Energizer
DISC Type : I

Head Of Analytics at Winvia

London, England, United Kingdom

Overview

Simon Herd is the Head of Analytics at Winvia, specializing in e-commerce for product, marketing, and commercial strategy. He has a proven track record of leading BI teams and guiding analytics functions through significant transitions, including 4x revenue growth and a company buyout. Simon holds a Bachelors degree from the University of Exeter.

He successfully guided his analytics department through a period of profound transition, including rapid pandemic growth and a company buyout.

Personality Overview

Informal

Imaginative

Believer

They are friendly, approachable and love to make new connections.  They are not always early adopters but can be pursuaded by leveraging strong relationships. They are really good at seeing what the long-term impacts of their decisions could be.

Topics They Care About

E-commerce Analytics
Leads analytics for all areas of an e-commerce business, including product, marketing, commercial, and strategy, providing recommendations up to the board level.
BI & Reporting
Focuses on leading a BI team, designing complex analytics projects, and building business intelligence reporting tools to serve various business functions.
Data Strategy
Develops data strategy to deliver holistic insights and help the business gain a competitive advantage in the marketplace.

Media Appearances

Simon has no verified media appearances

Work History

9-2016
Head Of Analytics at Winvia
9-2014 - 8-2016
Trading Analyst at Travel Republic
2-2013 - 9-2014
Insights Analyst at CooperVision
8-2009 - 9-2012
Business Insights Analyst at eGreen International Limited
5-2006 - 2-2009
Project Manager at Lightspeed Research

Education

1998 - 2001
Bachelor's degree from University of Exeter

More Information

Social Presence :

Prographics :

Exp : N/A Location : London, England, United Kingdom Job Level : N/A Designation : Head Of Analytics at Winvia
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Insights For Selling To Simon

During A Call Or A Meeting

DO's

  • Talk anecdotally about the customer experience that your product offers
  • Invite them for a lunch or a drink/coffee
  • Use phrases like ‘people will love’, ‘massive impact’ etc.

DONT's

  • Avoid ifs and buts, don’t talk too much about the risks etc.
  • Don’t push them to make a decision too fast, let them get comfortable first
  • Don’t assume a yes just because they have not said no

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Simon is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Simon

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Simon move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Simon take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Simon

Personality Compatibility


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