Gina Vetere

Enthusiast
DISC Type : i

Senior Vice President & General Counsel at Entertainment Software Association

United States

Overview

Gina Vetere is a trade, IP, and technology lawyer with over 20 years of experience in global policy. Her career spans senior roles, including General Counsel at the Entertainment Software Association, and positions at the U. S. Trade Representatives Office and U. S. Chamber of Commerce. She earned her J. D. from the University of Virginia School of Law.

After over five years as General Counsel for the Entertainment Software Association, Gina recently left her role to dedicate more time to her family. She is passionate about team building and has been actively involved in recruiting and supporting legal professionals within the dynamic video game industry.

She once served as the lead negotiator for the U. S. government on trade-related intellectual property issues for Canada, Mexico, Central America, and Africa.

Personality Overview

Non-Confrontational

Optimistic

Consensus Focused

They are more about building relationships than just cutting deals.  They agree with others often, so exercise caution when relying on their word. Unlike D or C types, they are convinced more by stories and testimonials.

Topics They Care About

Intellectual Property Law
Her career has consistently focused on IP rights, from her work at the U. S. Trade Representative's office to her role as General Counsel for the Entertainment Software Association.
Global Trade Policy
She has extensive experience developing and executing global strategies for trade agreements and policy, particularly during her time with the U. S. government and Covington & Burling LLP.
Video Game Industry
As the recent SVP & General Counsel for the Entertainment Software Association, she is deeply involved in the legal and policy issues impacting this dynamic industry.

Media Appearances

Gina has no verified media appearances

Work History

9-2019 - 1-2025
Senior Vice President & General Counsel at Entertainment Software Association
4-2013 - 8-2019
Of Counsel at Covington & Burling LLP
1-2010 - 3-2013
Executive Director, International Intellectual Property, Global Intellectual Property Center at U.S. Chamber of Commerce
12-2008 - 1-2010
Director of Intellectual Property and Innovation at Office of the United States Trade Representative
11-2006 - 12-2008
Senior Policy Advisor to the Deputy USTR at Office of the United States Trade Representative

Education

2000 - 2003
J.D. from University of Virginia School of Law
1991 - 1995
B.A. from Dartmouth College

More Information

Social Presence :

Prographics :

Exp : 18 Location : United States Job Level : N/A Designation : Senior Vice President & General Counsel at Entertainment Software Association
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Insights For Selling To Gina

During A Call Or A Meeting

DO's

  • Refer to interesting customer testimonials and stress on great customer experience
  • Compliment them about their personality if you get a chance
  • Invite them for a lunch or a drink/coffee

DONT's

  • Avoid overloading them with too much information
  • Don't be critical or challenge them openly, they can react defensively
  • Don’t be excessively objective, be like a storyteller with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Gina is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Gina

  • They probably won't say no directly.


Insights For Deal Planning

    How fast (or slow) will Gina move?

  • They are not the ones to make fast decisions, even while they stay committed.
  • Can Gina take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Gina

Personality Compatibility


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