Godfrey Earnest

Critic
DISC Type : C

Director - Sales & International Trade at BMEC Imaging Pvt Ltd

Greater Chennai Area, India

Overview

Godfrey E. S. is the Director of Sales & International Trade at BMEC Imaging, specializing in refurbished radiology equipment. Leveraging his background in Physics and Business Administration, he has built a career focused on medical equipment procurement, sales, and commissioning. People familiar with his work refer to him as a "technical encyclopedia. "

Godfrey is driven by a love for electronics, which guided him into the biomedical engineering field. He is recognized for his entrepreneurial spirit, dedication to innovation, and commitment to improving healthcare accessibility globally through strategic foresight and customer-centric solutions.

Pioneered the introduction of an equipment refurbishing module in the Indian market as early as 2007.

Personality Overview

Information Seeker

Negotiator

Precise

They like to take decisions independently and do not seek others' support often.  They don’t appreciate bells and whistles unless backed by data. They prefer to analyze logically and value objective facts over emotions.

Topics They Care About

Refurbished Medical Imaging
His entire career is built on pioneering and leading the market for refurbished radiology equipment like CT, MRI, and Cath Labs in India and beyond.
Global Healthcare Access
He focuses on international trade and expanding his company's footprint into the Middle East and Africa to improve healthcare delivery worldwide.
Healthcare Innovation
His social media posts and company mission frequently highlight a commitment to innovation and advancing healthcare through technology and stronger partnerships.

Media Appearances

Godfrey has no verified media appearances

Work History

1-2008
Director - Sales & International Trade at BMEC Imaging Pvt Ltd
3-2005 - 1-2008
Project Manager at Hermer Med Systems

Education

2000 - 2003
Bachelor's Degree from University of Madras

More Information

Social Presence :

Prographics :

Exp : 20 Location : Greater Chennai Area, India Job Level : Mid-senior Designation : Director - Sales & International Trade at BMEC Imaging Pvt Ltd
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Insights For Selling To Godfrey

During A Call Or A Meeting

DO's

  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Tell them what ROI they can expect

DONT's

  • Don’t try too hard to build a relationship with them
  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Don’t rush them till they have clearly gotten all the necessary information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Godfrey is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Godfrey

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Godfrey move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Godfrey take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Godfrey

Personality Compatibility


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