Graeme Horsfall is the Managing Director for UK, Northern & Central Europe at CAST, leveraging extensive experience in SAAS, consulting, and fintech. He has a notable history of delivering exceptional revenue growth and transforming operational performance at firms like Global Payments and Microsoft. Colleagues have described him as honest, open, and loyal.
Graeme is focused on the balance between relentless professional ambition and intentional living, advocating for mental and emotional health in demanding executive roles. He believes in fostering work cultures that prioritize well-being without sacrificing performance, seeing vulnerability and asking for support as essential leadership skills.
He received IBMs National Sales Excellence Award for leading a successful, complex sales campaign within the Formula 1 sector.
Read the full overview →They are more likely to be open to unproven but exciting technologies. They like to keep things under control. They respond better to a combination of speed and relationship.
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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