Graeme Horsfall is the Managing Director for UK, Northern & Central Europe at CAST, leveraging extensive experience in SAAS, consulting, and fintech. He has a notable history of delivering exceptional revenue growth and transforming operational performance at firms like Global Payments and Microsoft. Colleagues have described him as honest, open, and loyal.
Graeme is focused on the balance between relentless professional ambition and intentional living, advocating for mental and emotional health in demanding executive roles. He believes in fostering work cultures that prioritize well-being without sacrificing performance, seeing vulnerability and asking for support as essential leadership skills.
He received IBMs National Sales Excellence Award for leading a successful, complex sales campaign within the Formula 1 sector.
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