Gregor Purdy

Initiator
DISC Type : Di

Leadership Coach, Instructor and Community Founder at Leaders Guild

San Francisco Bay Area, United States

Overview

Gregor Purdy is a technology executive and leadership coach with deep engineering experience from roles at Apple and Amazon. He now helps leaders scale their teams and grow faster using repeatable systems. People who have worked with him describe him as prolific, reliable, expert, and focused.

He is a published author of several technical books and dedicates his time to mentoring graduate students in technology management programs at both Columbia University and Northeastern University.

Unique fact: Gregor holds multiple U. S. patents related to content delivery networks and digital content access verification.

Personality Overview

Conviction Driven

Friendly Challenger

Confident

They respond well to objective pitches but also attach some value to relationships.  They measure a product on its merit but can be influenced by strong testimonials. They don’t mind taking a stand if they believe in something.

Topics They Care About

Systematic Leadership
He focuses on teaching leaders repeatable systems and systematic frameworks to improve team performance and scale without burnout.
Effective Execution
He frequently writes about the importance of translating strategy and insight into action, stating that "Strategy without Execution is just expensive planning. "
Candid Feedback
He advocates for direct and honest feedback, believing that avoiding difficult conversations destroys careers over time and that "Candor is respect. "

Media Appearances

Gregor has no verified media appearances

Work History

5-2024
Leadership Coach, Instructor and Community Founder at Leaders Guild
7-2022
Mentor, Center for Technology Management and Digital Leadership at Northeastern University
8-2017
Strategic Advisor at Doxxa
1-2016
Mentor, Executive Master of Science in Technology Management at Columbia University School of Professional Studies
1-2000
Independent Author at O'Reilly Media

Education

9-1988 - 5-1993
BSE from University of Michigan

More Information

Social Presence :

Prographics :

Exp : 26 Location : San Francisco Bay Area, United States Job Level : Leadership Designation : Leadership Coach, Instructor and Community Founder at Leaders Guild
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Insights For Selling To Gregor

During A Call Or A Meeting

DO's

  • Focus on the big picture and the strategic value of your product
  • Keep your pitch focused on the impact but insert some anecdotes into it
  • Clearly address the competitive aspects

DONT's

  • Don’t keep repeating the same information, it could make them impatient
  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t be very informal even if they are being so themselves

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Gregor is

  • Product value plays a big role, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Gregor

  • If they do not firmly believe in you, they will refuse without hesitation.

Insights For Deal Planning

    How fast (or slow) will Gregor move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Gregor take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Gregor

Personality Compatibility


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