Gregory Burke

Inquirer
DISC Type : cd

Founder and President at AccessAbleUSA.inc

Greater London, England, United Kingdom

Overview

Gregory Burke is a social entrepreneur, barrister, and founder of AccessAble, the UKs top provider of disability access information. A graduate of Kings College, Cambridge, he now leads AccessAbleUSAs expansion. Colleagues and clients describe him as an "excellent advocate" and "inspirational, " with deep knowledge of discrimination law.

His personal experiences as a wheelchair user directly inspired his professional mission to remove societal barriers for disabled people. He has spoken about his own travel frustrations and is driven by the stories of others facing discrimination, which prompted him to retrain as a barrister to help individuals directly.

Gregory has been named multiple times to the Shaw Trust Disability Power 100 list, ranking as high as number 6 among the UKs most influential disabled people.

Personality Overview

Hard To Convince

Upfront

Demanding

They don’t always try to control the conversation but neither do they like yielding it fully.  They care equally about the product and its potential impact. They focus on objectivity in a pitch and pay little attention to bells and whistles.

Topics They Care About

Disability Access
Founded AccessAble based on personal experience and two years of research into the needs of disabled people. He is now expanding this proven model into the US.
Discrimination Law
As a practicing barrister at 7BR, he has a reputation for his "superb knowledge of discrimination law" and represents clients in complex employment and equality cases.
Social Entrepreneurship
He founded AccessAble without formal business experience, growing it into a service used by millions. He has been named one of the UK's top social entrepreneurs.

Media Appearances

Gregory has no verified media appearances

Work History

6-2024
Founder and President at AccessAbleUSA.inc
10-2012
Barrister at 7BR Chambers
9-2012
Founder and Executive Chair at DisabledGo now trading as AccessAble
8-2000 - 9-2012
Founder and Chief Executive at DisabledGo (now named AccessAble)

Education

1995 - 2003
MA from King's College, University of Cambridge
2011 - 2012
Bar Professional Training Course from College of Law

More Information

Social Presence :

Prographics :

Exp : 25 Location : Greater London, England, United Kingdom Job Level : Leadership Designation : Founder and President at AccessAbleUSA.inc
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Insights For Selling To Gregory

During A Call Or A Meeting

DO's

  • Get to the point quickly instead of spending too much time on pleasantries
  • Ask them questions confidently while doing discovery, don’t be apologetic
  • Be crisp while making the pitch

DONT's

  • Don't try too hard to get friendly, let it happen with time
  • Avoid long winding pitches, stay objective
  • Don’t expect them to change their mind quickly if they say no once

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Gregory is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Gregory

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Gregory move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Gregory take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Gregory

Personality Compatibility


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