Guruprasad G

Examiner
DISC Type : sc

Vice President at EY

Bengaluru, Karnataka, India

Overview

Guruprasad G is the Vice President of Strategy and Transactions at EY. A Chartered Accountant and graduate of Delhi University, he specializes in financial due diligence for private equity and venture capital clients. His expertise includes analyzing the quality of earnings and working capital for high-growth companies, particularly in the D2C and SaaS sectors.

He has performed financial due diligence on numerous unicorn startups, assisting investors and clients through complex transactions.

Personality Overview

Overcautious

Unexpressive

Tough To Convince

The only way to convince them is by showing them examples and ample proof.  They are heavily focused on quality and prefer doing things the right way, even if it takes time. They tend to be clear about their needs and limitations and are unlikely to promise too much.

Topics They Care About

Financial Due Diligence
His core expertise involves conducting buy-side and sell-side diligence for large private equity and venture capital investors, focusing on technology and D2C startups.
Venture Capital Deals
He regularly assists venture capital investors by analyzing the financial health of potential investments, including unicorn and SaaS startups.
SaaS Business Models
Has specific experience performing financial due diligence and analysis on SaaS startups for investors.

Media Appearances

Guruprasad has no verified media appearances

Work History

10-2025
Vice President at EY
10-2023 - 10-2025
Associate Vice President at EY
6-2021 - 10-2023
Senior Associate at EY
7-2020 - 5-2021
Assistant Manager at KPMG
4-2018 - 7-2020
Senior Executive at KPMG

Education

11-2010 - 11-2017
Chartered Accountancy from The Institute of Chartered Accountants of India
2010 - 2013
Bachelor of Commerce (BCom) from Delhi University

More Information

Social Presence :

Prographics :

Exp : 10 Location : Bengaluru, Karnataka, India Job Level : Senior Designation : Vice President at EY
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Insights For Selling To Guruprasad

During A Call Or A Meeting

DO's

  • Expect them to be vague in response to your questions, ask firmly and pointedly
  • Ask them which other stakeholders would be important for this purchase decision
  • First of all, focus on building their confidence by sharing examples, case studies etc.

DONT's

  • Don't push them too hard to make fast decisions, give them time
  • Don't be very accepting if that is your natural style, stay firm
  • Don't rely on relationship building even if they act pleasantly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Guruprasad is

  • Proof of usage by others in the industry, case studies showing ROI are likely to work the best with them.
  • Will you ever get a clear answer from Guruprasad

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Guruprasad move?

  • They are some of the slowest movers and take their time reaching decisions.
  • Can Guruprasad take some risk or not?

  • They have very low acceptance of risk even if they do not say it directly.

You And Guruprasad

Personality Compatibility


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