Hadas Katz Rozen

Observer
DISC Type : ic

VP of Marketing at NoTraffic

Tel Aviv-Yafo, Tel Aviv District, Israel

Overview

With over two decades of senior management experience in the hi-tech industry, Hadas is a seasoned executive with deep expertise in renewable energy and communications. She excels at transforming complex technological features into compelling value propositions for global markets, holding key roles from CEO to VP of Marketing.

She previously served as the CEO of a leading Israeli renewable energy firm before pivoting to her current marketing role in the AI-powered mobility industry.

Personality Overview

Curious

Assertive

Example Seeker

They ask a lot of questions and rely heavily on information and collaterals.  They are generally strong communicators and are not easy to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Future of Mobility
As the VP of Marketing for NoTraffic, her current professional focus is on shaping the future of transportation and urban mobility through AI technology.
Renewable Energy
She has extensive experience in the solar energy sector, having served as CEO for Green Energy Assets Management and Senior Marketing Director at SolarEdge.
Venture Fundraising
She recently shared her excitement about NoTraffic raising $90M in a Series C funding round, indicating a focus on high-growth and investment.

Media Appearances

Hadas has no verified media appearances

Work History

11-2023
VP of Marketing at NoTraffic
7-2021 - 12-2023
Chief Executive Officer at Green Energy Assets Management Ltd.
1-2019 - 12-2023
Business Development and Marketing Expert (Freelancer) at H.D.R. Business Development Ltd.
3-2018 - 3-2019
VP Marketing at Simplex.com
10-2011 - 1-2018
Senior Marketing Director at SolarEdge

Education

Education details unavailable from Tel Aviv University

More Information

Social Presence :

Prographics :

Exp : 28 Location : Tel Aviv-Yafo, Tel Aviv District, Israel Job Level : Senior Designation : VP of Marketing at NoTraffic
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Insights For Selling To Hadas

During A Call Or A Meeting

DO's

  • Help them understand the risk aspect fully while inspiring confidence
  • Ask them questions to understand their needs better while staying affable
  • Help them realize that there is no personal risk in making this decision

DONT's

  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t brush off any concerns, take all questions seriously

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Hadas is

  • Proven value, strong testimonials are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Hadas

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Hadas move?

  • They like to analyze well and then make their decisions.
  • Can Hadas take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Hadas

Personality Compatibility


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