Hala Zeine

Energizer
DISC Type : I

Chief Strategy Officer at ServiceNow

Munich, Bavaria, Germany

Overview

Hala Zeine is the Chief Strategy Officer at ServiceNow, where she leads corporate strategy and business development. Her career blends high-level investment experience as a Managing Director at Blackstone with product leadership roles at Celonis and SAP. She earned her Bachelor of Applied Science from Bentley University.

Outside of her executive roles, Hala is deeply engaged with the investment and business communities, often speaking at events like SuperReturn Berlin. She shows a personal interest in supporting others creative passions, as seen in her promotion of a book about driving through the Alps.

She has served on the supervisory boards of prominent companies like TomTom and Holtzbrinck Publishing Group.

Personality Overview

Enthusiastic

Big Picture Person

Imaginative

They are not always early adopters but can be pursuaded by leveraging strong relationships.  They are always positive and upbeat, so take their promises with a pinch of salt. They are friendly, approachable and love to make new connections.

Topics They Care About

Successful AI Implementation
Believes in AI's potential to unlock productivity but is focused on why most pilots fail and how to ensure the successful 5% are replicated.
Corporate Growth Strategy
As Chief Strategy Officer, she is focused on driving ServiceNow's growth to become a defining enterprise software company of the 21st century.
Value Creation
Highlights the importance of investors doing everything in their power to build great companies, a perspective sharpened by her time at Blackstone.

Media Appearances

Hala Zeine - ServiceNow Leadership Profile. Featured in ServiceNow

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Hala Zeine – Chief Strategy Officer at ServiceNow (Org Chart). Featured in The Org

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Work History

7-2024
Chief Strategy Officer at ServiceNow
6-2021 - 7-2024
Managing Director at Blackstone
10-2020 - 7-2024
Member Of The Supervisory Board and Audit Committee at TomTom
7-2020 - 6-2021
Member Of The Supervisory Board at Holtzbrinck Publishing Group
9-2019 - 5-2021
Chief Product Officer at Celonis

Education

1997 - 2000
Bachelor of Applied Science (BASc) from Bentley University
1996 - 1997
High School from Amman Community School

More Information

Social Presence :

Prographics :

Exp : 6 Location : Munich, Bavaria, Germany Job Level : Leadership Designation : Chief Strategy Officer at ServiceNow
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Insights For Selling To Hala

During A Call Or A Meeting

DO's

  • Speak enthusiastically with energy, maintain a clear and confident tone
  • Talk anecdotally about the customer experience that your product offers
  • Use phrases like ‘people will love’, ‘massive impact’ etc.

DONT's

  • Avoid cutting into their flow
  • Avoid overloading them with too much detail
  • Don’t push them to make a decision too fast, let them get comfortable first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Hala is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Hala

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Hala move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Hala take some risk or not?

  • They can accept limited risks, ones that they think will not impact them personally.

You And Hala

Personality Compatibility


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