Harshita Verma

Wildcard
DISC Type : csi

Senior Marketing Associate at Baker Tilly One India

Gurugram, Haryana, India

Overview

Harshita is a B2B marketing professional with a background in market research and data analysis. She focuses on creating strategies that blend content and brand development. She holds a Bachelor of Technology degree and is a Stoa Charter Holder, reflecting her commitment to continuous learning in management.

Outside of her marketing career, Harshita is actively honing her creative skills. She is enrolled in a copywriting course and enjoys participating in imaginative writing challenges, such as creating brochures for fictional travel agencies and advertisements for adopting pet monsters, which she shares with her network.

Unique Fact: To sharpen her professional skills, she is currently enrolled in an advanced copywriting program.

Personality Overview

Friendly But Slow

ROI Driven

Requires Proof

They typically tend to be late adopters even when they seem friendly and excited about what you have to sell  They are often friendly and nice, but can sometimes suprise you with their piercing questions  They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions

Topics They Care About

Creative Copywriting
Actively enrolled in a copywriting course and shares her creative writing exercises, indicating a passion for developing compelling content.
B2B Marketing
Her primary professional focus involves the intersection of content, branding, and strategy for B2B companies.
Brand Development
Recently posted about being involved in the creation of a new brand entity, showing her interest in brand evolution.

Media Appearances

Harshita has no verified media appearances

Work History

4-2024
Senior Marketing Associate at Baker Tilly One India
12-2022 - 3-2023
Senior Research Associate at Reports and Data
3-2022 - 4-2024
Sales And Marketing Specialist at Noor Living
12-2021 - 12-2022
Research associate at Reports and Data
2-2020 - 12-2021
Associate Analyst at GD Research Center Pvt. Ltd.

Education

7-2023 - 1-2024
General Management from Stoa
2016 - 2020
Bachelor of Technology - BTech from Amity University

More Information

Social Presence :

Prographics :

Exp : 5 Location : Gurugram, Haryana, India Job Level : N/A Designation : Senior Marketing Associate at Baker Tilly One India
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Insights For Selling To Harshita

During A Call Or A Meeting

DO's

  • Persuade objectively how your product will help them achieve their goals
  • Build rapport, it will come handy to handle hard questions later
  • Ask them questions to understand their needs better while staying affable

DONT's

  • Avoid winging it with them particularly, answer a question only if you know the answer well
  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.
  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Harshita is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Harshita

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Harshita move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Harshita take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Harshita

Personality Compatibility


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