Heather McCormick

Go-getter
DISC Type : d

Visual Arts Faculty/Teaching Artist at Beck Center for the Arts

Greater Cleveland, United States

Overview

Heather McCormick is a marketing and community engagement specialist with deep roots in the Cleveland nonprofit sector. She focuses on people-centered outreach, authentic storytelling, and relationship building. Heather previously founded and operated a community enrichment center, demonstrating her entrepreneurial spirit and commitment to serving local families through kindness- and diversity-based programs.

Personality Overview

Decisive

Self-Confident

Challenger

They respond well to confident salespeople.  They can be nudged to make faster decisions by offering what they value. They don’t always try to control the conversation but neither do they like yielding it fully.

Topics They Care About

Community Engagement
Her career is centered on building relationships and executing engagement strategies for nonprofits like Food Strong and Shelter The People Cleveland to increase public trust and participation.
Social-Emotional Learning
Through her own company, Kind Mind Art, she creates and teaches art programs focused on social-emotional learning, kindness, and celebrating diversity.
Visual Arts
As a mixed-media artist and a Visual Arts Faculty member at Beck Center for the Arts, she is deeply involved in creating and teaching art within the community.

Media Appearances

Education Faculty - Beck Center for the Arts. Featured in Beck Center for the Arts

See Now

Work History

9-2025
Visual Arts Faculty/Teaching Artist at Beck Center for the Arts
5-2021
Artist at Kind Mind Art
1-2025
Director of Marketing and Engagement at Shelter The People Cleveland
10-2023 - 4-2025
Community Outreach and Engagement Manager at Food Strong
10-2018 - 5-2020
Business Owner of Local Community Center at NMME

Education

Art Therapy/Therapist from Cuyahoga Community College
Education details unavailable from Avon Lake High School

More Information

Social Presence :

Prographics :

Exp : 6 Location : Greater Cleveland, United States Job Level : Mid-senior Designation : Visual Arts Faculty/Teaching Artist at Beck Center for the Arts
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Insights For Selling To Heather

During A Call Or A Meeting

DO's

  • Make sure that they have the necessary authority, they could present false stature sometimes
  • Refer to testimonials from others in similar positions
  • Be crisp while making the pitch

DONT's

  • Don’t try to be an alpha salesperson, give them equal space
  • Do not give up if they are not convinced, try again with a different approach
  • Avoid repeating yourself or making generalizations

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Heather is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Heather

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Heather move?

  • Their decision making speed is somewhere in the middle.
  • Can Heather take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Heather

Personality Compatibility


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