Helena Coe

Researcher
DISC Type : Cs

Policy Manager (Defence and Economic Security) at CBI (Confederation of British Industry)

London, England, United Kingdom

Overview

Helena Coe is a Policy Manager at the CBI, specializing in UK competitiveness. A Durham University graduate, her work covers investment, industrial strategy, and economic security. She has progressed through several policy roles at the CBI, including interim positions covering global competitiveness, defence, and paternity cover for the Director of UK Competitiveness.

Helena led the development of the global competitiveness policy proposals within the CBIs Business Manifesto.

Personality Overview

Cost Conscious

Detail Oriented

Soft Communicator

The only way to convince them is by showing them examples and ample proof.  They are always well-planned and adopt a systematic approach. They do not like taking risks at all and go for proven options in the end.

Topics They Care About

UK Competitiveness
As a Policy Manager at the CBI, her primary focus is on developing and advocating for policies that enhance the UK's overall economic competitiveness and resilience.
Industrial Strategy
She actively promotes the need for a linked Industrial and Trade Strategy that prioritizes business growth, a recurring theme in her professional statements and responsibilities.
Economic Security
Her role explicitly includes managing policy on defence and economic security, indicating a focus on protecting and strengthening the UK's economic foundations against external risks.

Media Appearances

Helena has no verified media appearances

Work History

1-2024
Policy Manager (Defence and Economic Security) at CBI (Confederation of British Industry)
5-2025 - 9-2025
Interim Senior Policy Manager at CBI (Confederation of British Industry)
9-2023 - 1-2024
Acting Policy Manager (Global) at CBI (Confederation of British Industry)
10-2018 - 4-2020
Business Growth Executive at Opportunity Peterborough
8-2018 - 10-2018
Interim Roles at Anne Corder Recruitment

Education

2015 - 2018
Bachelor of Arts - BA from Durham University
2007 - 2014
Education details unavailable from Wisbech Grammar School

More Information

Social Presence :

Prographics :

Exp : 3 Location : London, England, United Kingdom Job Level : Middle Designation : Policy Manager (Defence and Economic Security) at CBI (Confederation of British Industry)
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Insights For Selling To Helena

During A Call Or A Meeting

DO's

  • Actively address their concerns around change, risk, and acceptance by users
  • If they are not asking many questions, nudge them to ask questions rather than just starting to talk yourself
  • Use phrases like 'results based on data', 'measurable proof', 'X% growth' etc.

DONT's

  • Avoid winging it with them particularly, answer a question only if you know the answer well
  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic
  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Helena is

  • Proof of usage by others in the industry, case studies showing ROI are likely to work the best with them.
  • Will you ever get a clear answer from Helena

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Helena move?

  • They are some of the slowest movers and take their time reaching decisions.
  • Can Helena take some risk or not?

  • They have very low acceptance of risk even if they do not say it directly.

You And Helena

Personality Compatibility


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