Leanne McKenna in

Leanne McKenna

Pioneer · DISC type dis
Strategic Campaigns Director at CBI (Confederation of British Industry)
📍 London, England, United Kingdom

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
23 Years
Current Role
Strategic Campaigns Director
Job Level
Mid-senior
Location
London, England, United Kingdom
Personality Overview

How Leanne shows up

Driven But Considerate
Friendly But Fast
Dynamic But Sincere

They have the unique ability to win both love and respect from their team (or outsiders) If they are convinced, they can become very strong champions for your product They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed

Priorities

Topics Leanne cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

10-2022
Strategic Campaigns Director
CBI (Confederation of British Industry)
2-2018 - 10-2022
Head Of Marketing Operations
CBI (Confederation of British Industry)
10-2016 - 1-2018
Head of Marketing and Customer Experience
Victoria Gate Casino
4-2014 - 9-2016
Strategic Brand Manager
Asda
4-2012 - 4-2014
Senior Product Manager - Credit Card and New Ventures
Asda
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
1991 - 1996
A Levels
Intake High School
1991 - 1996
GCSE
Intake High School
Social presence
in
Behavioral profile

DISC profile (public)

d

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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