Howard Mallen, CPA

Energizer
DISC Type : I

Chief Financial Officer at Transportation Corridor Agencies (TCA)

Ladera Ranch, California, United States

Overview

Howard has no verified overview

Personality Overview

Relationship Oriented

Imaginative

Full Of Energy

They are really good at seeing what the long-term impacts of their decisions could be.  They are not always early adopters but can be pursuaded by leveraging strong relationships. Unlike C or D types, they are vocal with their opinions but not so much with their questions.

Topics They Care About

Howard has no verified topics they care about

Media Appearances

Howard has no verified media appearances

Work History

1-2024
Chief Financial Officer at Transportation Corridor Agencies (TCA)
4-2013 - 2-2024
Senior Director of Finance at Transportation Corridor Agencies (TCA)
9-2012 - 4-2013
Consultant - Finance / Accounting / Reporting / Analysis at Financial Consulting
10-2009 - 8-2012
Director of Financial Analysis and Reporting at Caliber Collision Centers (Corporate HQ relocated to Texas)
10-2008 - 10-2009
Financial Consultant - Assistant Controller at Software Company

Education

1988 - 1992
BS from California State Polytechnic University-Pomona

More Information

Social Presence :

Prographics :

Exp : 33 Location : Ladera Ranch, California, United States Job Level : Leadership Designation : Chief Financial Officer at Transportation Corridor Agencies (TCA)
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Insights For Selling To Howard

During A Call Or A Meeting

DO's

  • Use phrases like ‘people will love’, ‘massive impact’ etc.
  • Talk about their team and how your product will help them do things better and easier
  • Do some small talk, ask them how things are going on their side

DONT's

  • Don’t be excessively objective, be a storyteller
  • Don’t push them to make a decision too fast, let them get comfortable first
  • Don’t be too formal, focus on building comfort and trust

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Howard is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Howard

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Howard move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Howard take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And Howard

Personality Compatibility


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