Humberto Hernandez in

Humberto Hernandez

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Senior Vice President International Business Development at Kiehl's Since 1851
📍 New York, New York, United States

Humberto Hernandez is a seasoned executive with over 20 years in the luxury and beauty sectors, currently serving as SVP at Kiehls. His expertise spans global brand strategy for 67 countries, D2C, retail, and P&L management, backed by an MBE from MIT.

He has a strong focus on people, with a passion for developing multi-cultural talent and building brand equity through customer-centric approaches. He has demonstrated interest in major consumer goods and technology companies like Procter & Gamble and Google.

Unique fact: Humberto created and rolled out the CRM and e-Business strategy for LOréals Luxury Division across nine countries in Latin America.

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Experience
19 Years
Current Role
Senior Vice President International Business Development
Job Level
Leadership
Location
New York, New York, United States
Personality Overview

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Decision Approach
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Priorities

Topics Humberto cares about

Global Brand Strategy
He co-creates and implements global brand strategy across 67 countries for Kiehl's, focusing on business models and go-to-market execution.
D2C & E-Commerce
Possesses deep knowledge in Direct-to-Consumer models, CRM, and e-Commerce, having built these capabilities for L'Oréal in Latin America.
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Career

Work history

10-2016
Senior Vice President International Business Development
Kiehl's Since 1851
3-2013 - 10-2016
General Manager, American Brands
L'Oréal
8-2008 - 2-2013
Area Manager Europe Middle East & Africa
L'Oréal
2-2006 - 7-2008
CRM & e-Business Director LATAM
L'Oréal
9-2002 - 1-2006
Digital Marketing Manager
L'Oréal
In the press

Media appearances

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Education
2017 - 2017
MBE
Massachusetts Institute of Technology
2007 - 2007
Strategic Vision post grade
INSEAD
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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