Ida Møller Schrøder

Evaluator
DISC Type : CSD

Head of Product & Marketing, GEU at DLF

Copenhagen, Capital Region of Denmark, Denmark

Overview

Ida Møller Schrøder is the Head of Product & Marketing, GEU at DLF, having progressed from a Commercial Excellence Manager role. Her background includes supply chain management and project development at Univar Solutions. She holds a Master of Science from Copenhagen Business School.

She is deeply supportive of her partners professional achievements and has a strong personal focus on wellness. This was demonstrated when she took a career break specifically for "health and well-being" before taking on her current leadership position.

Unique fact: Ida took a formal career break to focus entirely on her personal health and well-being.

Personality Overview

Quality Focused

Thorough Evaluator

Fast But Analytical

They focus on the results, but can still be quite procedural and analytical about how to get there  They are not very likely to become strong advocates of your product or service They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical

Topics They Care About

Product & Marketing
As the current Head of Product & Marketing at DLF, this is her primary professional domain and expertise.
Commercial Strategy
Her past role as a Commercial Excellence Manager and PMO indicates a strong background in driving strategic commercial initiatives and managing project portfolios.
Health & Wellbeing
She dedicated a career break to focus on "Sundhed og velvære" (Health and well-being), signaling a high personal value placed on this topic.

Media Appearances

Ida has no verified media appearances

Work History

9-2025
Head of Product & Marketing, GEU at DLF
1-2023
Commercial Excellence Manager & PMO at DLF
7-2022 - 12-2022
Sundhed og velvære at Career Break
11-2021 - 6-2022
Supply Chain Manager Nordics at Univar Solutions
1-2020 - 10-2021
PMO & Process Development Specialist at Univar Solutions

Education

2011 - 2013
Master of Science (MSc) from Copenhagen Business School
2008 - 2011
Bachelor of Science (BSc) from Copenhagen Business School

More Information

Social Presence :

Prographics :

Exp : 11 Location : Copenhagen, Capital Region of Denmark, Denmark Job Level : Mid-senior Designation : Head of Product & Marketing, GEU at DLF
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Insights For Selling To Ida

During A Call Or A Meeting

DO's

  • Help them see both - the ‘big picture’ impact and the ROI of the investment
  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.
  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples

DONT's

  • Avoid inviting them for any social interactions until you have built some rapport with them
  • Avoid self-deprecating references or general informality, it could decrease their trust in you
  • Avoid too much small talk, just a few formal pleasantries should be fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ida is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Ida

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Ida move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Ida take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Ida

Personality Compatibility


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