Inna Lifshin

Critic
DISC Type : C

Web Growth Lead at Hootsuite

New York, New York, United States

Overview

Inna has no verified overview

Personality Overview

Precise

Negotiator

Critic

They enjoy working alone and do not rely on others very often.  Unless the value is proven by data, they are unlikely to value fancy features. It is very likely that they will negotiate pricing or other important terms.

Topics They Care About

Inna has no verified topics they care about

Media Appearances

Inna has no verified media appearances

Work History

9-2024
Web Growth Lead at Hootsuite
1-2020 - 10-2023
Corporate Digital Marketing Senior Manager at Accenture
12-2018 - 12-2019
Digital Marketing Consulting Senior Manager at Accenture
4-2015 - 11-2018
Digital Marketing Consulting Manager at Accenture
7-2010 - 3-2013
Senior Associate, Analytics & Optimization at Rosetta

Education

2005 - 2009
BA from University of Pennsylvania

More Information

Social Presence :

Prographics :

Exp : 12 Location : New York, New York, United States Job Level : Mid-senior Designation : Web Growth Lead at Hootsuite
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Insights For Selling To Inna

During A Call Or A Meeting

DO's

  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • Be ready for penetrating questions and critical examination of your pitch
  • Be ready to answer many clarity-seeking questions and requests for information

DONT's

  • Don’t try too hard to build a relationship with them
  • Don’t rush them till they have clearly gotten all the necessary information
  • Don’t try to give too many examples of other users, they like to make their own decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Inna is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Inna

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Inna move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Inna take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Inna

Personality Compatibility


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