Isabel Cristina Zuluaga Garcés in

Isabel Cristina Zuluaga Garcés

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Vicepresidente de Analítica at Tuya S.A
📍 Medellín Metropolitan Area, Colombia

Isabel Cristina Zuluaga Garcés is the Vice President of Analytics at Tuya S. A. , where she leads the Analytics Center of Excellence. A financial engineer by training, she leverages deep client knowledge and advanced analytics to drive business strategy. She recently began a Masters in Behavioral Studies at Universidad EAFIT.

Describing herself as creative and in love with her profession, Isabel is a passionate leader who believes in leading by example and fostering collaborative teams. She was recently recognized by her own team as a "Líder Referente" (Benchmark Leader), an honor she found deeply moving and special.

She recently returned to university to pursue a Masters in Behavioral Studies, seeking to understand business and data from a new, human-centric perspective.

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Experience
19 Years
Current Role
Vicepresidente de Analítica
Location
Medellín Metropolitan Area, Colombia
Personality Overview

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Communication Style
Decision Approach
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Priorities

Topics Isabel cares about

Behavioral Analytics
Currently pursuing a Master's in Behavioral Studies at Universidad EAFIT to better understand customer behavior and apply it to business strategy and data.
Empathetic Leadership
Values her team's recognition of her as a "Benchmark Leader" and believes that leading by example is a high form of motivation for her team.
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Career

Work history

9-2020
Vicepresidente de Analítica
Tuya S.A
2-2020 - 8-2020
Directora de Analítica Avanzada
Tuya S.A
5-2017 - 1-2020
Jefe de Cuantificacion y Analítica de Riesgos
Tuya S.A
1-2016 - 5-2017
Jefe de Sección Riesgo de Crédito Consumo
Bancolombia
5-2009 - 12-2015
Analista Senior Cuantificación de Riesgo
Bancolombia
In the press

Media appearances

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Education
7-2025 - 12-2026
Maestria Estudios del Comportamiento
Universidad EAFIT
1-2023 - 6-2023
Liderazgo de Mujeres en Juntas Directivas
CESA
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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