Itsel Barreto

Critic
DISC Type : C

Director of Engineering at Esperanza, Auberge Resorts Collection

Los Cabos, Baja California Sur, Mexico

Overview

Itsel is a Director of Engineering with extensive experience managing MEP installations and CapEx projects for luxury hotels in Mexico, the Bahamas, and Costa Rica. A graduate of Universidad Tecnológica de México with an MBA, he is an analytical thinker focused on improving operational and energy efficiency.

Outside of his professional role, Itsel is passionate about the world around him. He enjoys spending his personal time connecting with nature, reading books, and appreciating the arts, reflecting a balanced and curious personality.

He is passionate about sustainable practices and is always seeking to improve the operational efficiency while being responsible with the natural environment.

Personality Overview

Information Seeker

Critic

ROI Driven

They prefer to analyze logically and value objective facts over emotions.  They don’t appreciate bells and whistles unless backed by data. They are quite likely to negotiate on pricing or other key terms.

Topics They Care About

Sustainable Engineering
His profile highlights a focus on implementing projects to improve energy efficiency and manage conservation programs in luxury resorts.
Luxury Hotel Operations
His career spans top-tier brands like Auberge, Hilton, and JW Marriott, focusing on maintaining and upgrading high-end facilities.
CapEx Project Management
He has direct experience managing capital projects to upgrade guest areas and improve building integrity at multiple large resorts.

Media Appearances

Itsel has no verified media appearances

Work History

12-2024
Director of Engineering at Esperanza, Auberge Resorts Collection
8-2019 - 11-2024
Director of Engineering at Hilton Los Cabos Beach & Golf Resort
10-2016 - 7-2019
Director of Engineering and Outdoor Facilities at Melia Nassau Beach - All-Inclusive
4-2015 - 10-2016
Director of Engineering at JW Marriott Guanacaste Resort & Spa
7-2012 - 3-2015
Chief Engineer at Banyan Tree Mayakoba

Education

2018 - 2020
MBA from Universidad Tecnológica de México
1998 - 2004
Bachelor's degree from Mechanical and Electrical Engineer

More Information

Social Presence :

Prographics :

Exp : 20 Location : Los Cabos, Baja California Sur, Mexico Job Level : Mid-senior Designation : Director of Engineering at Esperanza, Auberge Resorts Collection
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Insights For Selling To Itsel

During A Call Or A Meeting

DO's

  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Be ready to answer many clarity-seeking questions and requests for information
  • Keep some extra margin while sharing pricing, they are likely to negotiate later

DONT's

  • Don't give superficial answers, they are easily rattled by them
  • Don’t try too hard to build a relationship with them
  • Make extra effort to not seem pushy or confrontational

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Itsel is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Itsel

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Itsel move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Itsel take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Itsel

Personality Compatibility


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