James Canning in

James Canning

Login to view DISC.
Head Coach & Co-Founder of Elite Fitness at Elite Fitness
📍 Abu Dhabi Emirate, United Arab Emirates

James Canning is the Head Coach and Co-Founder of Elite Fitness, a private personal training facility in Abu Dhabi. With over 15 years in the industry, he specializes in helping busy men over 40 transform their health through structured programs focused on lifestyle, nutrition, and training.

Originally from Scotland, James has lived in Abu Dhabi for over a decade. His background includes studying Sports Development at the University of the West of Scotland and a past role as a football coach for St. Mirren Football Club.

He is a proponent of evidence-based fitness, publicly expressing skepticism about supplement industry hype in favor of consistent, foundational training.

Read the full overview →
Experience
15 Years
Current Role
Head Coach & Co-Founder of Elite Fitness
Job Level
Leadership
Location
Abu Dhabi Emirate, United Arab Emirates
Personality Overview

How James shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

Login to view personality overview.
Priorities

Topics James cares about

Men's Fitness Over 40
His entire professional focus is coaching high-performing men over 40 to lose fat, build muscle, and improve their health and confidence.
Structured Training
He advocates for structured, personalized programs and dismisses directionless gym routines, emphasizing that a solid plan is essential for achieving results.
+5 more topics Login to view topics
Career

Work history

5-2017
Head Coach & Co-Founder of Elite Fitness
Elite Fitness
5-2017
Head Coach & Co-Founder Of Elite Fitness
Elite:Exclusive Personal Training
1-2017
Fitness Consultant
JC Fitness & Nutrition
1-2013
Lead Coach
David Lloyd Leisure
11-2010 - 5-2017
Personal Trainer
David Lloyd
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2007 - 2008
BA
University of the West of Scotland
2016 - 2016
Sport and Fitness Administration/Management
Results Fitness California
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

Login to view DISC.

More profiles

Discover additional public profiles from our index.

Unlock the full playbookSee exactly how to sell to James. Free, 10 seconds.