James Cantu

Critic
DISC Type : C

Global Marketing Senior Manager at Attindas Hygiene Partners

Raleigh, North Carolina, United States

Overview

James has no verified overview

Personality Overview

ROI Driven

Precise

Critic

It is very likely that they will negotiate pricing or other important terms.  They prefer to do logical analysis and value evidence over emotions. Unless the value is proven by data, they are unlikely to value fancy features.

Topics They Care About

James has no verified topics they care about

Media Appearances

James has no verified media appearances

Work History

8-2021
Global Marketing Senior Manager at Attindas Hygiene Partners
1-2018 - 7-2021
Director of Consumer & Trade Marketing at House-Autry Mills Inc.
3-2015 - 12-2017
SR. Associate Brand Manager at Mizkan America
6-2013 - 3-2015
Associate Marketing Manager at Land O'Lakes
11-2011 - 12-2012
Director of Fundraising and Special Events at Kola Foundation

Education

2011 - 2013
MBA from Gies College of Business - University of Illinois Urbana-Champaign
2004 - 2008
BBA from Northwood University

More Information

Social Presence :

Prographics :

Exp : 13 Location : Raleigh, North Carolina, United States Job Level : Middle Designation : Global Marketing Senior Manager at Attindas Hygiene Partners
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Insights For Selling To James

During A Call Or A Meeting

DO's

  • Tell them what ROI they can expect
  • Don’t forget to mention how you compare to competition on both features and pricing
  • Leverage facts and figures wherever possible; use percentages, numbers etc.

DONT's

  • Make extra effort to not seem pushy or confrontational
  • Don’t try too hard to build a relationship with them
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with James is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from James

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will James move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can James take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And James

Personality Compatibility


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