James Immordino

Captain
DISC Type : DS

Vice President | Ad Sales Strategy at Paramount

New York City Metropolitan Area, United States

Overview

James Immordino is the Vice President of Ad Sales Strategy at Paramount, leading a multi-billion dollar revenue stream. A Wharton MBA graduate, he specializes in turning complexity into clarity to reignite growth for enterprises. Colleagues describe him as a rigorous, detail-oriented, and outstanding leader with flawless execution skills.

Outside of work, James is a long-distance runner who applies lessons of endurance to his professional philosophy. He has a deep interest in music history, particularly progressive rock, and is guided by the values of faith, family, and helping others, inspired by his grandfathers legacy.

A fan of the band Gentle Giant, he shared the unique story of how they once passed on hiring their auditioning piano player: a young Elton John.

Personality Overview

Decisive But Calm

Output-Driven

Long-Term Thinker

Reading between the lines and seeing beyond your words comes naturally to them.  They might take some time to make their mind up but once they do, they don't change it easily. They exhibit a rare combination of being result-oriented but patient at the same time.

Topics They Care About

AI in Sales
He follows the evolution of the CRO role and believes AI makes sales more effective by enabling better discovery, sharper conversations, and faster team ramp-ups.
Revenue Operations
Shows a keen interest in the intersection of AI, CRM, and human selling to optimize the entire revenue lifecycle, having attended industry events like the "Lead to Cash Bash. "
Leadership through Endurance
Draws parallels between long-distance running and business leadership, focusing on using data, discipline, and collaboration to push past fatigue and drive renewed growth.

Media Appearances

James has no verified media appearances

Work History

Vice President | Ad Sales Strategy at Paramount
Senior Director, Ad Sales Finance and Operations l Program Manager, Digital Transformation at Viacom
Senior Manager/Manager l Senior/Staff Consultant at EY
Strategy/Business Development Analyst at adMarketplace ($10M contextual advertising adTech firm founded by DoubleClick alums)

Education

2014 - 2016
Master of Business Administration (MBA) with Honors from The Wharton School
Executive Education from The Wharton School

More Information

Social Presence :

Prographics :

Exp : N/A Location : New York City Metropolitan Area, United States Job Level : Senior Designation : Vice President | Ad Sales Strategy at Paramount
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Insights For Selling To James

During A Call Or A Meeting

DO's

  • You can spend time on BANT (or other qualification methodology) but keep it to the point
  • Suggest clear next steps with confidence, don't be vague or hesitant
  • Focus on the results that your product produces, expect some strategic questions in return

DONT's

  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them
  • Don't shy away from asking hard questions, but be extra polite
  • Avoid putting conscious effort into relationship-building

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with James is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from James

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will James move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can James take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And James

Personality Compatibility


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