James L Stewart

Pioneer
DISC Type : Ids

Global Head of Digital Marketing Platforms at Citi

London, England, United Kingdom

Overview

James is the Global Head of Digital Marketing Platforms at Citi, where he specializes in digital marketing for financial services and ultra-high-net-worth clients. With an executive education from Oxford and Harvard, he focuses on driving growth through digital transformation and marketing technology. Colleagues describe him as a reliable, forward-thinking, and knowledgeable team player.

He had the unique experience of meeting Tommy Hilfiger at his New York headquarters to discuss the marketing and branding strategies behind the iconic global brand.

Personality Overview

Driven But Considerate

Decisive But Friendly

Friendly But Fast

They have the unique ability to win both love and respect from their team (or outsiders)  If they are convinced, they can become very strong champions for your product They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed

Topics They Care About

UHNW Marketing
His role at Citi Private Bank is focused on creating digital strategies to serve Ultra-High-Net-Worth prospects and clients.
Marketing Transformation
His mission involves maximizing marketing effectiveness and client experience through the strategic deployment of digital technologies like CMS, CRM, and AI tools.
Future of Search
He is interested in the evolution of search engines and changing user behaviors, having shared insights directly from Google's Head of Search.

Media Appearances

James has no verified media appearances

Work History

9-2024
Global Head of Digital Marketing Platforms at Citi
1-2024 - 9-2024
Global Head of Digital Marketing & Visual Identity - Citi Private Bank & Citi Global Wealth at Work at Citi
3-2020 - 1-2024
Global Head of Digital Marketing & Visual Identity - Citi Private Bank at Citi
9-2018 - 3-2020
Head of Global Digital Marketing Programmes at Nuveen
5-2016 - 9-2018
Director - Group Communications, Brand and Marketing at Standard Chartered Bank

Education

Oxford Executive Leadership Programme from Saïd Business School, University of Oxford
Negotiation Mastery from Harvard Business School Online

More Information

Social Presence :

Prographics :

Exp : 11 Location : London, England, United Kingdom Job Level : Mid-senior Designation : Global Head of Digital Marketing Platforms at Citi
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Insights For Selling To James

During A Call Or A Meeting

DO's

  • Build a trustworthy relationship while keeping the product center-stage
  • During followups, use calls or text if needed, they should be fine
  • Showcase existing customers and use case-studies to grab their attention

DONT's

  • Don’t hesitate from asking questions or pushing them, but take a formal approach
  • Don't lean very heavily into providing too much information, sharing whitepapers etc.
  • Don’t be too verbose or overly friendly; a little bit, however, is fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with James is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from James

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will James move?

  • They are generally fast movers and can take quick decisions
  • Can James take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And James

Personality Compatibility


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