Jason Azzopardi

Wildcard
DISC Type : ics

Chief Executive Officer at Brighten

Sydney, New South Wales, Australia

Overview

Jason Azzopardi is the CEO of Brighten, leveraging nearly 30 years of financial services experience in Australia and London. His career includes senior leadership and CFO roles at major institutions like Resimac, Macquarie Bank, and Bankwest. He is a Fellow of CPA Australia and a Graduate of the Australian Institute of Company Directors.


He personally represented Brighten in the traditional bell-ringing ceremony for the ASX listing of their RAM Secured Income Notes.

Personality Overview

Friendly But Slow

ROI Driven

Requires Proof

They typically tend to be late adopters even when they seem friendly and excited about what you have to sell  They are often friendly and nice, but can sometimes suprise you with their piercing questions  They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions

Topics They Care About

Strategic Growth
A key focus in his role is to sustain and accelerate Brighten's growth trajectory, driving success and expanding the company's brand in the Australian home loan market.
FinTech Innovation
He highlights Brighten's proprietary origination platform and new core banking platform as key drivers for market-leading customer and broker experiences.
Capital Markets
He celebrated Brighten's largest capital market transaction and led the company through the ASX listing of its RAM Secured Income Notes.

Media Appearances

Brighten announces new CEO. Featured in BrokerNews

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Big Interview – July – Brighten Financial Pty Ltd (featuring Jason Azzopardi). Featured in BrokerNews Premium

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Inside Brighten's rise as the non‑bank lender of choice. Featured in BrokerNews TV

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Work History

1-2024
Chief Executive Officer at Brighten
7-2018 - 1-2024
Group Chief Financial Officer at Resimac
7-2016 - 6-2018
Chief Financial Officer (CFO) at uno Home Loans
5-2014 - 7-2016
Deputy CFO (Banking & Financial Services) at Macquarie Group
11-2011 - 4-2014
CFO Retail Bank (previously Executive Manager Group Finance) at Bankwest

Education

2000 - 2001
CPA from CPA Australia Program
1995 - 1999
Bachelor’s Degree from Swinburne University of Technology

More Information

Social Presence :

Prographics :

Exp : 29 Location : Sydney, New South Wales, Australia Job Level : Leadership Designation : Chief Executive Officer at Brighten
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Insights For Selling To Jason

During A Call Or A Meeting

DO's

  • Ask them questions to understand their needs better while staying affable
  • Build rapport, it will come handy to handle hard questions later
  • Help them realize that there is no personal risk in making this decision

DONT's

  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic
  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.
  • Avoid winging it with them particularly, answer a question only if you know the answer well

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jason is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Jason

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Jason move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Jason take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Jason

Personality Compatibility


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