Jennifer X.

Critic
DISC Type : C

Director, Head of Marketing & Client Experience at Real Asset Management Group

Melbourne, Victoria, Australia

Overview

With 10 years of experience, Jennifer is the Director, Head of Marketing & Client Experience at Real Asset Management Group. Her expertise spans marketing, PR, and multimedia management across Australia, Hong Kong, and Macau. She holds both Masters and Bachelors degrees in Social Science from The Chinese University of Hong Kong.


Jennifer holds a certification in "Digital Marketing Strategies - Data, Automation, AI & Analytics. "

Personality Overview

Negotiator

Objective Thinker

Precise

They like to take decisions independently and do not seek others' support often.  Unless the value is proven by data, they are unlikely to value fancy features. It is very likely that they will negotiate pricing or other important terms.

Topics They Care About

Client Experience
Her title is Head of Marketing & Client Experience, indicating a professional focus on integrating marketing with the overall client journey at a real asset management firm.
Asia-Pacific Markets
Her professional background includes a decade of marketing and public relations experience working for institutions in Australia, Hong Kong, and Macau.
Digital Marketing
She holds a certification in "Digital Marketing Strategies - Data, Automation, AI & Analytics, " showing a focus on modern marketing techniques.

Media Appearances

Jennifer has no verified media appearances

Work History

2-2025
Director, Head of Marketing & Client Experience at Real Asset Management Group
2-2021 - 5-2025
Director, Head of Marketing at Real Asset Management Group
2-2021
Director, Head of Marketing at Brighten
9-2019 - 2-2021
Associate Director, Head of Product Design and Marketing at Brighten
2-2017 - 2-2021
Associate Director, Marketing at Real Asset Management Group

Education

2014 - 2015
Master of Social Science from The Chinese University of Hong Kong
2010 - 2014
Bachelor of Social Science from The Chinese University of Hong Kong

More Information

Social Presence :

Prographics :

Exp : 12 Location : Melbourne, Victoria, Australia Job Level : Mid-senior Designation : Director, Head of Marketing & Client Experience at Real Asset Management Group
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Insights For Selling To Jennifer

During A Call Or A Meeting

DO's

  • Don’t forget to mention how you compare to competition on both features and pricing
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Be ready to answer many clarity-seeking questions and requests for information

DONT's

  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Do not use very emotional or colorful language

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jennifer is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Jennifer

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Jennifer move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Jennifer take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Jennifer

Personality Compatibility


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