Jason DeLand

Questioner
DISC Type : c

Chairperson at ObieHealth LLC

New York, New York, United States

Overview

Jason DeLand is a highly-regarded entrepreneur and co-founder of the globally renowned advertising agency Anomaly, known for creating iconic Super Bowl ads. Now on a new entrepreneurial journey, he is the Chairperson at ObieHealth LLC and holds leadership roles at several other ventures. He is a graduate of Ithaca Colleges Park School of Communications.

Jason demonstrates a strong commitment to social responsibility through his long-standing role as a board member for DREAM, a charter school and youth development organization in Harlem. His public posts reveal a keen interest in the integrity of media discourse and the ethical implications of artificial intelligence on human relationships.

He recently announced his departure from Anomaly, the agency he co-founded and built, stating he will remain its "biggest fan, maybe your toughest critic. "

Personality Overview

Systematic

Not Easily Convinced

Value Seeker

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They prefer to analyze every situation thoroughly.
 They are more likely than others to negotiate on pricing and terms.

Topics They Care About

Entrepreneurial Ventures
Co-founded the influential agency Anomaly and currently describes himself as being on an "entrepreneurial journey" with leadership roles in multiple new companies.
Advertising & Branding
Recognized as an influential leader in advertising, he has strong opinions on brand identity, media sensationalism, and creating effective, award-winning campaigns.
Youth Development
Actively supports inner-city youth through his long-term position as a Member of the Board of Directors at DREAM (formerly Harlem RBI).

Media Appearances

Jason DeLand – The Anomaly Behind Dosist. Featured in Apple Podcasts

See Now

Work History

11-2021
Chairperson at ObieHealth LLC
5-2017
Member Board of Directors at DREAM (formerly Harlem RBI)
6-2004 - 10-2025
Co-Founder at Anomaly
1-2015 - 10-2023
Co-Creator and Chairman at dosist
12-2018 - 5-2023
Chairperson of the Board at Playground

Education

1994 - 1998
Park School of Communications - Bachelor of Science (BS) from Ithaca College
1986 - 1994
Education details unavailable from Fabius Pompey Public School

More Information

Social Presence :

Prographics :

Exp : 21 Location : New York, New York, United States Job Level : N/A Designation : Chairperson at ObieHealth LLC
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Insights For Selling To Jason

During A Call Or A Meeting

DO's

  • Emphasise more on facts and measurable benefits
  • If you have a lower priced product compared to the competition, call out the same
  • Back up any claims with data and numbers

DONT's

  • Avoid rushing them, be polite and patient
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jason is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Jason

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Jason move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Jason take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Jason

Personality Compatibility


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