Jen L.

Inquirer
DISC Type : cd

Senior Director, Product Strategy and Innovation at RubiconMD

New York City Metropolitan Area, United States

Overview

Jen is a mission-driven product leader with over 19 years of experience building tech solutions for complex healthcare challenges. Her expertise spans healthtech, public health, and consulting, with a focus on product strategy and telehealth. She holds a Master of Public Administration from NYU and is described as strategic and diligent.

As a parent and New Yorker, Jen is passionate about supporting families, highlighting the importance of paid family leave initiatives. She is also dedicated to continuous learning, recently completing a course on improving product sense to achieve world-class results.

Unique fact: Jen co-authored an article in Health Affairs on using telemedicine to reduce disparities in healthcare access and outcomes.

Personality Overview

Judgemental

ROI Conscious

Upfront

They can be nudged to make faster decisions by offering what they value.  They respond well to confident salespeople. They care equally about the product and its potential impact.

Topics They Care About

Telehealth Equity
Co-authored a publication in Health Affairs advocating for a public health approach to reduce disparities in telemedicine and ensure equitable access to virtual care.
Healthtech Product Strategy
Her career focuses on leading product strategy and innovation in healthtech, particularly in empowering primary care clinicians through virtual specialty care at RubiconMD.
Public Health Innovation
Managed high-priority COVID-19 vaccine programs for the NYC Department of Health, demonstrating her experience in large-scale public health implementation.

Media Appearances

Jen has no verified media appearances

Work History

1-2024
Senior Director, Product Strategy and Innovation at RubiconMD
6-2022 - 12-2023
Senior Director, Platform Operations at RubiconMD
9-2020 - 4-2022
Senior Advisor, Special Operations Unit, Office of the Commissioner at NYC Department of Health and Mental Hygiene
6-2017 - 9-2020
Senior Director, Enterprise Telehealth Product Lead at NYC Health + Hospitals
5-2016 - 6-2017
Senior Director, Community Primary Care, DSRIP, OneCity Health at NYC Health + Hospitals

Education

Master of Public Administration (MPA) from NYU Robert F. Wagner Graduate School of Public Service
Bachelor of Arts (B.A.) from Stanford University

More Information

Social Presence :

Prographics :

Exp : 12 Location : New York City Metropolitan Area, United States Job Level : Senior Designation : Senior Director, Product Strategy and Innovation at RubiconMD
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Insights For Selling To Jen

During A Call Or A Meeting

DO's

  • Be crisp while making the pitch
  • Tell them that you are there to help them create visible impact within their organization
  • Make sure that you you respond to any queries from them quickly

DONT's

  • Don’t expect them to change their mind quickly if they say no once
  • Avoid long winding pitches, stay objective
  • Avoid repeating yourself or making generalizations

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jen is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Jen

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Jen move?

  • Their decision making speed is somewhere in the middle.
  • Can Jen take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Jen

Personality Compatibility


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