Jenn Allen

Trailblazer
DISC Type : DI

Senior Product Manager - Martech and Performance at CV-Library

Basingstoke, England, United Kingdom

Overview

Jenn is a senior product leader at CV-Library, specializing in turning complex challenges into simple, effective products in Martech and performance. With a BA from The Open University, she is currently leading the development of a Pay-for-Performance platform. Colleagues describe her as strategic, efficient, and customer-focused.

Outside of her tech career, Jenn is passionate about animal welfare, serving as a volunteer and Trustee for a Bull Terrier rescue charity. She also has a background as a CrossFit Coach, where she focused on building community and designing inclusive fitness programs to improve member satisfaction and retention.

She is a Trustee for Universal, a charity dedicated to Bull Terriers.

Personality Overview

Charismatic

Persuasive

Values Relationships

They are charming and have the ability to align others behind their decisions.  They like to keep things under control. They are more likely to be open to unproven but exciting technologies.

Topics They Care About

Martech Modernization
Currently leading the modernization of the Martech stack at CV-Library and holds a certification in Marketing Automation.
Product-Led Growth
Focuses on helping companies become more product-led, having previously led a successful transformation into a product-focused organization.
Women in Tech
Recently contributed to a "Women in Tech UK" article, sharing strategies to help women in the industry thrive.

Media Appearances

Jenn has no verified media appearances

Work History

1-2024
Senior Product Manager - Martech and Performance at CV-Library
1-2021 - 1-2024
Head of Product & Development at Begame Group
8-2019 - 12-2020
CrossFit Coach & Facility Administrator at In2 Training Farnham
6-2018 - 3-2019
Product Leader at sales-i
10-2016 - 8-2017
Senior Product Manager - Casino Platform at Betsson Group

Education

2006 - 2008
BA from The Open University

More Information

Social Presence :

Prographics :

Exp : 7 Location : Basingstoke, England, United Kingdom Job Level : Middle Designation : Senior Product Manager - Martech and Performance at CV-Library
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Insights For Selling To Jenn

During A Call Or A Meeting

DO's

  • Keep your pitch focused on the impact but nurture the relationship too
  • Address your competition clearly and confidently
  • Showcase existing customers and use case-studies to grab their attention

DONT's

  • Avoid unnecessary negativity or slowness
  • Do not look like someone who doesn’t know what they are talking about
  • Don’t hesitate from asking questions or pushing them, but take a friendly approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jenn is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Jenn

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Jenn move?

  • If you earn their trust and they develop faith in the product, they can make decisions quickly.
  • Can Jenn take some risk or not?

  • They can take risks if necessary.

You And Jenn

Personality Compatibility


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