Jennifer Chaplin

Evaluator
DISC Type : dcs

Executive Vice President and Managing Director Campari at Southern Glazer's Wine & Spirits

Miami, Florida, United States

Overview

Jennifer Chaplin Tolkin is the Executive Vice President and Managing Director of the Campari division at Southern Glazers Wine & Spirits. A graduate of NYUs Tisch School of the Arts and Northwesterns Kellogg School, she has progressed through various commercial and leadership roles since 2017, driving major brand growth and strategy.

Personality Overview

Hard To Convince

Thorough Evaluator

Quality Focused

They focus on the results, but can still be quite procedural and analytical about how to get there  They are not very likely to become strong advocates of your product or service They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical

Topics They Care About

Women in Leadership
She founded the EmpowHER leadership program and hosts the annual Women in Leadership conference at Southern Glazer's, actively championing female advancement in the industry.
Brand Strategy
Leads the Campari division, focusing on commercial strategy, market performance, and growth. She was instrumental in the significant growth of the Aperol brand in the U. S.
Diversity and Inclusion
Serves on the Board for the Alliance for Hospitality Equity & Diversity for NYU and is a vocal advocate for diversity, equality, and inclusion within her company.

Media Appearances

Southern Glazer's Wine & Spirits Appoints Jennifer Chaplin Tolkin to Executive Vice President and Managing Director, Campari. Featured in Southern Glazer's Wine & Spirits Newsroom

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Southern Glazer's Wine & Spirits Appoints Jennifer Chaplin Tolkin to Executive Vice President and Managing Director, Campari. Featured in Yahoo Finance

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Southern Glazer's Wine & Spirits Appoints Jennifer Chaplin Tolkin to Executive Vice President and Managing Director, Campari. Featured in Wine Business

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Work History

3-2025
Executive Vice President and Managing Director Campari at Southern Glazer's Wine & Spirits
12-2019 - 3-2025
Vice President at Southern Glazer's Wine & Spirits
2017 - 12-2019
Director at Southern Glazer's Wine & Spirits
6-2013 - 2-2017
Agent Trainee at William Morris Endeavor
6-2011 - 8-2011
Assistant to Glenna Milberg at WPLG

Education

8-2024 - 6-2026
Executive MBA from Northwestern University - Kellogg School of Management
2009 - 2013
Bachelor of Fine Arts (B.F.A.) from New York University

More Information

Social Presence :

Prographics :

Exp : 13 Location : Miami, Florida, United States Job Level : Leadership Designation : Executive Vice President and Managing Director Campari at Southern Glazer's Wine & Spirits
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Insights For Selling To Jennifer

During A Call Or A Meeting

DO's

  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples
  • Keep a professional, business-like approach; especially if you tend to get informal quickly
  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.

DONT's

  • Don’t focus on relationship, focus purely on the merit of your product
  • Avoid inviting them for any social interactions until you have built some rapport with them
  • Don’t nudge them to do something by using the logic that others have done the same

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jennifer is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Jennifer

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Jennifer move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Jennifer take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Jennifer

Personality Compatibility


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