Jennifer Hersom

Enigma
DISC Type : idc

Director of Product Marketing at Splunk

San Francisco, California, United States

Overview

Jennifer has no verified overview

Personality Overview

Fast Follower

Hard To Convince

Persuasive & Assertive

They can sound friendly and charming but can quickly change gears to become inquisitive and probing  They are generally strong communicators and are not easy to convince. They are likely to ask many questions and look heavily for supporting proof as well as information.

Topics They Care About

Jennifer has no verified topics they care about

Media Appearances

Jennifer has no verified media appearances

Work History

8-2025
Director of Product Marketing at Splunk
2-2022 - 1-2025
Director, Platform, Security, and Technical Marketing at Zendesk
1-2021 - 1-2022
Director Product Marketing, Integrated Planning and Strategy, Service Cloud at Salesforce
2-2019 - 12-2020
Director of Product Marketing, Service Cloud at Salesforce
7-2016 - 2-2019
Sr. Product Marketing Manager, Service Cloud at Salesforce

Education

2011 - 2013
MBA from UCLA Anderson School of Management
1999 - 2003
Bachelor of Science from University of California, Santa Cruz

More Information

Social Presence :

Prographics :

Exp : N/A Location : San Francisco, California, United States Job Level : N/A Designation : Director of Product Marketing at Splunk
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Insights For Selling To Jennifer

During A Call Or A Meeting

DO's

  • Build rapport slwly without rushing, it will come handy to handle hard questions later
  • Use phrases like ‘clear evidence’, ‘data-based results’ etc.
  • Let them lead the discussion, create opportunities for them to speak if they are not very forthcoming

DONT's

  • Don’t brush off any concerns, take all questions seriously. They are easily deterred
  • Avoid long presentations and just 'high-level' value proposition, dive into the details
  • Don’t rely excessively on your relationship with them to win the deal even if you come to form one

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jennifer is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Jennifer

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Jennifer move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Jennifer take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Jennifer

Personality Compatibility


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