Jennifer Shoemaker, MBA

Observer
DISC Type : ci

Executive Director of Marketing & Communication at Lake Michigan College

Cass County, Michigan, United States

Overview

Jennifer has no verified overview

Personality Overview

Curious

Assertive

Value Driven

They can sound friendly and charming but can quickly change gears to become inquisitive and probing.  They are generally strong communicators and are not easy to convince. They often ask many questions and rely heavily on information and documentation.

Topics They Care About

Jennifer has no verified topics they care about

Media Appearances

Jennifer has no verified media appearances

Work History

4-2022
Executive Director of Marketing & Communication at Lake Michigan College
3-2021 - 4-2022
Director of Marketing and Communications at Ivy Tech Community College South Bend-Elkhart
4-2016 - 4-2020
Marketing Manager at Spartan Tool, LLC
7-2015 - 4-2016
Digital Marketing Specialist at Spartan Tool, LLC
1-2012 - 7-2015
Marketing Specialist at Proflow Pumping Solutions

Education

2018 - 2021
Master of Business Administration - MBA from Indiana University South Bend
2006 - 2008
Master of Arts (M.A.) from University of Nevada, Reno
2003 - 2006
Master of Arts (M.A.) from Illinois School of Professional Psychology, Chicago Campus
Bachelor of Science (B.S.) from Illinois State University

More Information

Social Presence :

Prographics :

Exp : 16 Location : Cass County, Michigan, United States Job Level : Senior Designation : Executive Director of Marketing & Communication at Lake Michigan College
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Insights For Selling To Jennifer

During A Call Or A Meeting

DO's

  • Help them realize that there is no personal risk in making this decision
  • Be prepared for a lot of questions, answer them objectively
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.

DONT's

  • Avoid making offhand commitments
  • Don’t rely excessively on your relationship with them to win the deal
  • Don’t be too objective but make sure to pad your storytelling with data points

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jennifer is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Jennifer

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Jennifer move?

  • They like to analyze well and then make their decisions.
  • Can Jennifer take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Jennifer

Personality Compatibility


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