Jennifer Sillars in

Jennifer Sillars

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Product Marketing Consultant (GTM) at Cosmic Strategy
📍 Greater Glasgow Area, United Kingdom

Jennifer Sillars is a Go-to-Market consultant who excels at making complex tech products like AI, IoT, and embedded systems easier to sell. With over 12 years of experience at firms like Arm and Ideagen, she helps connect product features to buyer values. Colleagues describe her as innovative, professional, and efficient.

Jennifer is passionate about helping others succeed in the tech landscape, serving as a GTM Mentor for B2B founders at GrowthMentor. She champions a collaborative approach, believing in the power of working across departments, such as marketing and development, to build a stronger go-to-market strategy and a supportive work environment.

She won the Sweet & Maxwell prize for the best law dissertation in 2010, highlighting a strong analytical foundation before her successful career in tech marketing.

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Experience
9 Years
Current Role
Product Marketing Consultant (GTM)
Job Level
Middle
Location
Greater Glasgow Area, United Kingdom
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Jennifer cares about

Go-to-Market Strategy
With over a decade of experience, she builds high-growth GTM strategies for complex B2B SaaS and tech companies, including Arm and Ideagen.
Product Value Storytelling
Her core focus is translating complex technical features into clear value propositions that resonate with buyers and drive sales.
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Career

Work history

1-2025
Product Marketing Consultant (GTM)
Cosmic Strategy
6-2025
GTM Mentor
GrowthMentor
4-2023 - 11-2024
Head of Marketing
Pelion
10-2022 - 4-2023
Director of Marketing - Brand, Corporate Comms and Product Marketing
Pelion
4-2021 - 10-2022
Director of Brand and Corporate Communications
Arm
In the press

Media appearances

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Education
2011 - 2012
Master of Laws (LLM)
University of Groningen
2014 - 2015
Diploma in Digital Marketing
CIM | The Chartered Institute of Marketing
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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