Jesper Kvisgaard in

Jesper Kvisgaard

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Director, Global Insight at CO-RO
📍 Copenhagen, Capital Region of Denmark, Denmark

Jesper Kvisgaard is a veteran consumer insights leader with 20 years of experience, currently serving as Director of Global Insight at CO-RO. Educated at Copenhagen Business School, he is passionate about evolving research methodologies to better align with modern consumer behavior.

He is a public advocate for moving beyond traditional research panels, having authored the article "It is Time to Quit the Mobile Sampling Skepticism" for GreenBook.

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Experience
19 Years
Current Role
Director, Global Insight
Job Level
Mid-senior
Location
Copenhagen, Capital Region of Denmark, Denmark
Personality Overview

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Priorities

Topics Jesper cares about

Agile Market Research
Champions fast, scalable, and cost-efficient methods to establish a direct and continuous dialogue with consumers, as seen in his partnership with Opeepl.
Mobile Consumer Insights
Advocates for using mobile-first 'Dynamic Sampling' to capture unbiased insights from real consumers in their natural environment, moving away from traditional panels.
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Career

Work history

1-2019
Director, Global Insight
CO-RO
4-2013
Senior Global Insight Manager (head of global insight unit)
CO-RO
2-2006 - 3-2013
Senior analyst/Senior consultant
Data Intelligence
In the press

Media appearances

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Education
2001 - 2006
Master of Science (MSc)
Copenhagen Business School
2000 - 2001
Management Accounting (1)
Copenhagen Business School
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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