Jesper S. Jørgensen

Activist
DISC Type : Cd

Group Marketing Director, Global at DFDS

Copenhagen, Capital Region of Denmark, Denmark

Overview

Jesper is a marketing executive with over 15 years of experience leading agency transformations and commercial growth across the Nordic region. Currently the Group Marketing Director at DFDS, he has a Masters degree from Copenhagen Business School and is known for being structured, professional, and insightful.

Outside of his professional life, Jesper has a known interest in gaming, specifically PlayStation. Colleagues and collaborators have also frequently noted his fantastic sense of humor and calm demeanor under pressure, making him an engaging and collaborative leader.

He once merged three separate agencies into a single business, increasing the operating profit by 14 times over three years.

Personality Overview

Value Conscious

Logical And Quick

Meticulous

They respond well to confident salespeople.  They can be nudged to make faster decisions by offering what they value. They focus on objectivity in a pitch and pay little attention to bells and whistles.

Topics They Care About

Marketing Transformation
His career is defined by transforming traditional agencies into integrated, digital-first marketing service organizations, as seen in his roles at WPP and EssenceMediacom.
Future of Media
He actively attends and promotes events like NextM that focus on the future of media, data, AI, and creativity, indicating a forward-looking perspective.
Nordic Business Growth
Has extensive experience growing revenue, rewriting operating models, and building high-performing teams specifically tailored to the Nordic market.

Media Appearances

Jesper has no verified media appearances

Work History

12-2025
Group Marketing Director, Global at DFDS
7-2025
Garden leave at WPP Media
1-2024 - 6-2025
Chief Operating Officer (COO), Nordic at WPP Media
5-2020 - 1-2024
Chief Executive Officer (CEO) at EssenceMediacom Denmark
2-2014 - 5-2020
Chief Commercial Officer & Partner (CCO) at Accenture Song DK

Education

2009 - 2011
Master's degree from Copenhagen Business School
2006 - 2009
Bachelor's degree from Copenhagen Business School

More Information

Social Presence :

Prographics :

Exp : 12 Location : Copenhagen, Capital Region of Denmark, Denmark Job Level : Mid-senior Designation : Group Marketing Director, Global at DFDS
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Insights For Selling To Jesper

During A Call Or A Meeting

DO's

  • Be crisp while making the pitch
  • Refer to testimonials from others in similar positions
  • Get to the point quickly instead of spending too much time on pleasantries

DONT's

  • Don’t expect them to change their mind quickly if they say no once
  • Do not give up if they are not convinced, try again with a different approach
  • Avoid repeating yourself or making generalizations

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jesper is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Jesper

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Jesper move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Jesper take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Jesper

Personality Compatibility


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